ne’ma the National Food Loss and Waste Initiative, is a reflection of UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan's vision and call for action to address over-consumption and building a UAE-wide social norm around responsible and sustainable consumption, bringing back UAE’s rooted traditional values of social responsibility and good stewardship of national resources. ne’ma is a c
ollaboration between the Ministry of Climate Change and Environment, Emirates Foundation and the Abu Dhabi Crown Prince Court, that will promote and align shared action by key national stakeholders including government, private sector, NGOs and communities to address food loss and waste across the whole value chain, from production to consumption, covering farms, producers, distributors, retailers, restaurants and households with the aim to tackle current behaviors and attitudes to build new national social norms around responsible consumption that contribute to food loss and waste reduction. ne’ma is a major milestone in the UAE’s adherence to tackle and fulfill its commitment to reducing food loss and waste, in line with United Nation’s Sustainable Development Goal 12.3, of reducing food loss and waste by 50% by 2030.
