24/11/2025
Runners urged to beware of online scams ahead of Seeley Cup Race
With the growing popularity of local running events, police and running organisers are warning athletes to be cautious when buying or transferring race entries online, following reports of fraudulent ticket offers circulating on social media ahead of the popular Podium4Sport Seeley Cup on 29th November.
With demand for events like the Seeley Cup at an all-time high, organisers and police are reminding participants that legitimate race transfers should always go through official event websites or verified partners. Buying through unofficial sources or private sellers increases the risk of losing both money and race entry.
Criminals are quick to take advantage of demand for popular events, so it’s important to stay cautious if someone contacts you online, especially if they ask for payment by bank transfer or via unsecured methods. Check with the official organiser before parting with your money.
The Willowfield Temperance Harriers Committee said: “The Seeley Cup is one of the most popular races in the local running calendar, and with demand so high it’s easy to see how scammers might try and take advantage. We want to remind runners to not get scammed at the start line. Only buy or transfer entries through official channels, and never purchase a place from someone you don’t know or trust. A fake entry could ruin more than just your race. We very much look forward to welcoming everyone to the Podium4Sport Seeley Cup on 29th November for a great day of running.”
Inspector Tori Anderson from the ScamwiseNI partnership also commented: “We’re urging runners to stay alert and not to get scammed at the start line. If you missed out on a Seeley Cup entry, be cautious of anyone offering a place for sale online. Check that transfers are done through official race organisers, avoid paying by bank transfer, and don’t share personal or financial details with strangers. My message applies to all running events, if a deal looks too good to be true, it usually is, so pleased don’t be fooled. It could cost you money as well as a personal best!”
If you have been a victim of a scam, report it to police on 101, to your bank immediately, and online at https://orlo.uk/Wli13 or call 0300 123 2040. Information and advice is also available at https://orlo.uk/i1lbE or via the ScamwiseNI page Scamwiseni
Pictured below:
(L-R) Carol McAdam from Willowfield Temperance Harriers, Inspector Tori Anderson from Scamwise, Darren McCracken from Willowfield Temperance Harriers.