Toye Jones Interests, Inc.

Toye Jones Interests, Inc. Business enterprises, government agencies, non-profits, professional sports figures and entertainment industry personalities have all benefitted from and sought counsel.

Toye Jones Interests, Inc. is an advisorship practice equipped with seasoned professionals and decades of experience and expertise.

Operating as usual

We have encountered each of these scenarios working with small, medium and large size businesses and non profit organiza...
11/12/2020
The Worst Advice You Could Ever Get About Public Relations

We have encountered each of these scenarios working with small, medium and large size businesses and non profit organizations. Experience, access and results count.

We asked PR and Growth Experts about The Worst Advice They Could Ever Get About Public Relations. How did bad consultancy affect you or…

It takes the same amount of time and energy to focus on a Bigger outcome as it does a smaller one.
01/03/2020

It takes the same amount of time and energy to focus on a Bigger outcome as it does a smaller one.

Toye Jones Interests, Inc.
11/20/2019

Toye Jones Interests, Inc.

Don't be caught off guard by a call from a reporter or news room inquiry. Handle your response to this inquiry with care...
11/20/2019
How PR pros can help clients handle an unexpected media inquiry - Ragan Communications

Don't be caught off guard by a call from a reporter or news room inquiry. Handle your response to this inquiry with care and professionalism.

https://www.ragan.com/how-pr-pros-can-help-clients-handle-an-unexpected-media-inquiry/?utm_source=RDH&utm_medium=email&utm_campaign=RDH+(2019-11-12)&utm_content=article+title&utm_term=4

Your clients or execs might be surprised, even to the point of distress, by a phone call from a journalist seeking comments or insights. Offer this guidance to help them seize the opportunity. Why does a reporter’s call petrify us? It’s human nature to feel put on the spot when you get a call ou...

Toye Jones Interests, Inc.
09/10/2019

Toye Jones Interests, Inc.

While watching the 3rd season of Hip-Hop Evolution on Netflix, it occured to me that the major transformation of the Hip...
09/10/2019
Image: Biden's Baggage Could Be a Heavy Lift in 2020

While watching the 3rd season of Hip-Hop Evolution on Netflix, it occured to me that the major transformation of the Hip-Hop genre took place during the same time period as the introduction of the Violent Crime Control and Law Enforcement Act of 1994, H.R. 3355 --- otherwise known as the three (3) strikes crime bill.

While unbelievable success was being enjoyed by the Hip-Hop community in the nineties, this crime bill was rapidly moving through the legislative process in Washington.

The bill, the largest crime bill in the history of the United States consisted of 356 pages and provided for 100,000 new police officers, $9.7 billion in funding for prisons and $6.1 billion in funding for prevention programs, severely altered the trajectory, circumstances and vitality of an entire generation of African-American people.

In 1994, as a U.S. Senator from Delaware, Biden was principally responsible for championing this bill through Congress.

His stewardship over this damaging legislation sent a strong, clear and resounding message to people of color across the nation.

As such, and in direct correlation to these actions, the same generation that was critical to moving Hip-Hop to the successful heights it enjoys today, can and will also serve as a pivotal voice in the 2020 election cycle.

This constituency -- the kids, siblings, family and friends of African- Americans impacted by this crime bill -- while still hurting, happens to be better informed, more equipped and registered voting eligible to affect campaigns in a meaningful way.

Considering his outfront and active role in the introduction and passing of this legislation, Biden's campaign for President could very well be defeated.

It is widely known that sins against the father, will be redeemed by his offspring.

Think about What Matters in 2020!

https://images.app.goo.gl/46YZw14USA5q4YTT7

Found on Google from nymag.com

06/06/2019

In 1904 a small group of African American men in Philadelphia set out to create an organization that would provide a vehicle for men of standing and like tastes to come together to know the best of one another. The fraternity is based on the idea that it will elect only men of superior qualifications and that all new members of the fraternity will be equal to all others. No one could apply for membership, and only individuals whom all members of the fraternity had an opportunity to approve could be considered.

Can you name this fraternity?

05/14/2019
#PRINHISTORY: Propaganda Through Time. | JoTo PR | The Anti-Public Relations PR Firm

Are your internal and external communications endeavors merely propaganda or true public relations? You decide.

https://jotopr.com/prinhistory-propaganda-through-time/

#PRINHISTORY: Propaganda Through Time. On: Apr 04Author: KJCategories: Company Blog, PR Disruptors Report This article is pulled from the JoTo PR Disruptors Report. Subscribe here to not miss out. Propaganda. Without a doubt, it’s a word that you’ve heard of and have an idea of what it is. It’...

There is a tremendous amount of stress associated with serving others, we just make it look easy.https://www.agilitypr.c...
04/09/2019
The most stressful jobs of 2019—"PR Executive" ranked among Top 10

There is a tremendous amount of stress associated with serving others, we just make it look easy.

https://www.agilitypr.com/pr-news/public-relations/the-most-stressful-jobs-of-2019-pr-executive-ranked-among-top-10/

It’s a stressful world out there, no doubt about it—and some of the jobs that brave people do reflect that high stress level. It shouldn’t be surprising that life-or-death occupations like soldier, police officer, firefighter

New blood, new focus, new results. The Houston Association of Black Journalists (HABJ) is on the love.
03/01/2019
HABJ’s newest board members are ready to shake things up for Houston’s black journalists!

New blood, new focus, new results. The Houston Association of Black Journalists (HABJ) is on the love.

If you're looking to pursue a career in journalism, listen up! There's an organization right here in Houston that could guide your career in a successful direction. The Houston Association of Black Journalists is the largest professional group of African-American communications specialists in the co...

Toye Jones Interests, Inc.
02/07/2019

Toye Jones Interests, Inc.

In business circles, we have all been taught and believe the key to successful business relationships is networking. I'm...
12/24/2018
A professor explains why networking is a waste of time | Ladders

In business circles, we have all been taught and believe the key to successful business relationships is networking. I'm sorry to say, we have been going about this the wrong way. You see, networking is not what you think it is and we all need to adjust accordingly. Business relationships are about service and value added contributions.

https://www.theladders.com/career-advice/a-professor-explains-why-networking-is-a-waste-of-time-and-what-you-should-do-instead/amp

The “heart” of networking is rooted in selfishness, taking and using; while the great leaders all teach us that true success comes through serving.

12/17/2018
Toye Jones Interests, Inc.
12/03/2018

Toye Jones Interests, Inc.

Employ the AP Style Press Release to ensure media communications are on point and worthy of consideration for coverage.h...
08/28/2018
How to Write an Associated Press Style Press Release

Employ the AP Style Press Release to ensure media communications are on point and worthy of consideration for coverage.

https://www.google.com/amp/s/m.wikihow.com/Write-an-Associated-Press-Style-Press-Release%3famp=1

Want to get news agencies to cover your special event? Sending a press release is a great way to get that coverage, but only if you draft it correctly. Editors will often toss out press releases that don't adhere to the correct style or...

As a counselor to many startups, we continually encounter this obstacle/opportunity. There is nothing wrong with not hav...
08/15/2018
It’s okay that your startup doesn’t have a communications strategy.

As a counselor to many startups, we continually encounter this obstacle/opportunity. There is nothing wrong with not having a communications strategy out the gate, especially if you are open to developing one.

When Marc Benioff’s Behind the Cloud was published in the Fall of 2009, it was declared required reading for all 50 Box employees. Because…

No risk, no reward.
06/28/2018
Make your move

No risk, no reward.

Virgin only grew and developed because we took bold risks – from selling Virgin Records to starting Virgin Atlantic, from launching Virgin Blue to founding Virgin Galactic.  oct_5-photoquote_facebook.jpg Image from Virgin.com There is a big difference between a calculated risk and a foolish gam...

We teach our partners this technique all of the time. Knowing what a reporter needs is very important.
06/21/2018
3 Things Every News Reporter Wants (and Why You Should Care)

We teach our partners this technique all of the time. Knowing what a reporter needs is very important.

I was doing a media training session last week in Leduc, just south of Edmonton, when the subject turned to news reporters and what they were after

This discipline is all about personal relationships. Fast and Broadly Distributed doesn't necessarily translate into eff...
01/24/2018
Janice Evans on LinkedIn: “What are your thoughts on…

This discipline is all about personal relationships. Fast and Broadly Distributed doesn't necessarily translate into effective communications.

What are your thoughts on the use of services like PR newswire? I've never used them. Too expensive. Maintain your own media list and send directly t…

How is your checklist progressing? https://muckrack.com/daily/2018/01/18/a-start-of-the-year-checklist-for-pr-pros/?utm_...
01/22/2018
A start of the year checklist for PR pros

How is your checklist progressing?

https://muckrack.com/daily/2018/01/18/a-start-of-the-year-checklist-for-pr-pros/?utm_source=The+Muck+Rack+Daily&utm_campaign=4fc5c5fa33-EMAIL_CAMPAIGN_2018_01_19&utm_medium=email&utm_term=0_af2b2023a3-4fc5c5fa33-25371605

Even for those of us who don’t make resolutions, the feeling of starting fresh at the beginning of a new year is inescapable. It seems most people, including clients, coworkers (and especially people at the gym), are off to a running start come January. Why shouldn’t we do the same? For....

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