07/18/2026
Kansas City's FIFA transport plan, ConnectKC26, boosted Independence’s economic development by driving international tourism to local businesses, establishing the city as a regional transit hub, and shifting local perception to attract long-term commercial investment after the tournament.
Kansas City transportation CEO reflects on company's World Cup experience with the Kansas City Business Journal.
“CEO Bill George said it was gratifying to help move fans around town to matches, hotels, watch parties and Fan Festival activities during the nearly monthlong tournament.
“Travel is my favorite pastime, and I love exploring other countries and cultures. It was fun to see it the other way around — to look at your city through international eyes,” George said.
Kansas City-based WHC is the parent company of ZTrip, Kansas City Transportation Group, Execucar and SuperShuttle Express. The company operates ride services ranging from daily taxis to premium black car services in 39 cities across the country, including Dallas and Houston, which also hosted World Cup matches.
“Everybody loves to be able to show off their respective city, so there was a lot of enjoyable conversations on that," George said. "Everybody was in a good mood. A majority of the games were fantastic. Even when a team lost, the fans were all respectful. I think it was just a great experience."
Locally, the demand was similar to a Kansas City Chiefs playoff game, with a few more out-of-town visitors.
“The attendance at all the games in all the cities we operate in matched expectations. The international visitor counts did not. There was a lot of regional travel versus international,” George said.”
You can read the entire article on the Kansas City Business Journal. 👇
A Kansas City transportation executive shares what his company learned from moving fans during the World Cup.