07/04/2026
Sport has always created social impact.
Now, we’ve made it measurable.
We’ve added new sport-related outcomes to the Australian Social Value Bank — giving organisations a clearer way to quantify the real impact of physical activity.
Because sport isn’t just about participation.
It’s about what happens because of participation.
When someone engages in Sport it creates real social value.
But until now, it has been hard to measure.
That has changed.
We have added Sports Wellbeing Values to the ASVB Value Calculator, developed with Gippsport and funded by VicHealth.
For the first time, sporting organisations can measure their impact using a consistent, evidence-based approach.
You can now capture the value of:
• participation for people with disability
• improved attitudes to physical activity
• reduced barriers to participation
• coaching and skill development
• attending sports events
This is not just participation data.
This is measurable improvement in wellbeing.
This means you can now:
• quantify the social value of sport in dollar terms
• clearly communicate outcomes to funders and stakeholders
• strengthen funding, advocacy, and decision-making
• contribute to a shared evidence base for the sector
These values are grounded in robust wellbeing data and aligned to the ASVB methodology, so they sit seamlessly alongside existing outcomes.
We will be sharing real examples from Gippsport and others already putting these values into practice.
If you want to see how this applies to your programs, register your interest via the link in the comments.
GippSport VicHealth