26/11/2020
Our good friends from Strong Island telling it how is.
Local Counts // Not Discounts: I originally wrote this message quite a few years ago now and it still stands the same to this day. We want to let all our customers, followers and friends (new & old) know we will not be following suit with extended Black Friday offers at Strong Island Clothing Co. If you have made a purchase recently (and we thank everyone that has stayed true to local independent shopping) you will not be disappointed by a sudden flurry of discounts that would devalue your purchase.
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We will also stand firm at full price during the whole Christmas period, so rest assured anything you have bought will not all of a sudden be discounted running up to Christmas Day. Our products are for life, or at least as long as they will carry you. Many of our tees are still out there after nearly a decade. Sure they might now be relegated for decorating or sleepwear, but they have not made landfill and that’s very important in such a fast paced consumer climate. Buy once. Buy well. Be happy.
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We hope you understand as we feel it is integral for small businesses to stand their ground and not devalue their business or brand with routine sales and offers, especially after a very tough year for a lot of us. Many of you have read this message over the years and the feedback has always been really well received and I will always stand my ground to this point.
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The first Saturday of December also marks national Small Business Saturday. It's not easy to run a small business and the support from local communities means more than most people might realise. From the smallest one off purchase, to becoming a repeat customer, small businesses can thrive with local support. Take your time this season when you're out and about as there are dozens of amazing independent shops, markets and even online retailers within Portsmouth & Southsea alone.
Thanks for your ongoing support as always. Especially during the Christmas season. It means a lot to all of us at Strong Island.
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