Branding Institute

Branding Institute Branding Institute is the leading destination for smart learning solutions in branding, marketing, design & communication from the world’s leading experts.

Branding Institute is the leading destination for smart learning solutions in branding, marketing, design and communication from the world’s leading experts. Branding Institute was setup in 2016 by Brands of Desire, Asia’s leading brand consultancy. It has been created to fill the skill and knowledge gaps in the area of branding. 70% of the products and services on BI will be offered online on the

Branding Institute is the leading destination for smart learning solutions in branding, marketing, design and communication from the world’s leading experts. Branding Institute was setup in 2016 by Brands of Desire, Asia’s leading brand consultancy. It has been created to fill the skill and knowledge gaps in the area of branding. 70% of the products and services on BI will be offered online on the

Operating as usual

Each one of us have struggled at some point or the other in our life to get the desired response to our emails. Wonder w...
13/01/2017
Email Writing Assessment by Rama Arya for Branding Institute

Each one of us have struggled at some point or the other in our life to get the desired response to our emails. Wonder what could be the strategies to enhance this essential skill? Take this assessment to find out how good your email writing skills are. #emailwriting #BrandingInstitute #Ramaarya #emailetiquettes

https://www.onlineassessmenttool.com/email-writing-assessment-by-rama-arya-for-branding-institute/assessment-55799

Take this short quiz and find out how good your email writing skills are. This communication skills assessment tool has been developed by Rama Arya, Founder and Executive Director, The Communiqué—Communications Simplified. In addition to being a communication capacity builder, she is also a blogger,...

Love to Travel? Want to combine your passion for travel and writing together? How to earn money while travelling? Take t...
04/01/2017
Travel Blogging Skills Assessment by Rama Arya for Branding Institute

Love to Travel? Want to combine your passion for travel and writing together? How to earn money while travelling? Take this assessment to find out if travel blogging is for you.
#brandinginstitute #bi #travel #travelblogging #travelwriting #passion #monetiseblogging #personalbrand

https://www.onlineassessmenttool.com/travel-blogging-skills-assessment-by-rama-arya-for-branding-institute/assessment-56026

Take this short quiz and find out if travel blogging is your true calling! This travel blogging assessment tool has been developed by Rama Arya for Branding Institute. Rama Arya is Founder and Executive Director at The Communiqué—Communications Simplified. Rama, a communication capacity builder, avi...

#biexclusive #technology #smartphones #brandvaluation #workphones~ The most expensive smartphones aren’t perceived the m...
21/12/2016
When it comes to Smartphones, Most Expensive ≠ Most Valuable.

#biexclusive #technology #smartphones #brandvaluation #workphones

~ The most expensive smartphones aren’t perceived the most valuable brands.

~ Will AT S60, the world's first thermal imaging phone open up a new industry for smartphones?

The most expensive smartphones aren’t perceived the most valuable ones. Atleast that’s what the data shows. Unlike perceived, Apple is not…

19/12/2016

#brandidentity

This is a two question survey on the utility of a brand identity. It should be interesting to analyze the responses as the role of a brand identity has been evolving over the last 100 years. It takes on an average 2.14 min to complete this survey. Branding Institute will publish and share the report soon.

https://brandinginstitute.typeform.com/to/EtG8p0

#baddesign #goodbranding #paradoxTrump's ubiquitous bright red trucker hat, festooned with "Make America Great Again," i...
19/12/2016
The Worst Design Of 2016 Was Also The Most Effective

#baddesign #goodbranding #paradox

Trump's ubiquitous bright red trucker hat, festooned with "Make America Great Again," is now seared into our collective memory. It was the most hated and most loved symbol of the election, the most comical and the most serious. It was a poorly designed product that turned out to be very strong branding.

Trump's "Make America Great Again" hat was pervasive, potent, and deeply misunderstood.

To all the creatives in our network, our greetings to you. The world is better largely because of your ability to create...
17/12/2016
Creative Workplace of the Future

To all the creatives in our network, our greetings to you. The world is better largely because of your ability to create a better future.

We are looking to put in place a definition of "Creative Workplace of the Future" by seeking opinions from creatives around the world.

We will publish the results for all of you once we have sufficient responses to support our ideas. The results should be useful for all creative Organizations and those that have a creative team in place.

Dear friends, here is a chance to learn from three global branding and communication experts in a Free Webinar being org...
07/12/2016
WELCOME TO ANNUAL GLOBAL FORUM “COMMUNICATION ON TOP”

Dear friends, here is a chance to learn from three global branding and communication experts in a Free Webinar being organized by World Communication Forum Association - WCFA. The three experts are: Gianni Catalfamo, Founder of cc:catalfamo (Italy), Philippe Borremans, Strategy Director, PR Media (Belgium, based in Morocco) and Scott Fahlman, Research Professor, Carnegie Mellon University (USA). The detailed agenda is here: http://www.forumdavos.com/regional/22

Timings of the Webinar: 1830 CET to 2030 CET which is 2300 IST. A little late in the day but totally worth it.

The link to the webinar is:

https://www.youtube.com/watch?v=efcLR_F5XnI

After the webinar is finished, its recorded video will remain on YouTube for sometime, so it can be re-watched again - by those who want to rewatch and review certain points from the presentation.

#bi #biexperts #digital #pr #smiley

Fostering the integration of the national PR and communications potential into the global professional community's expertise and network. Glocalization = success + progress!

#brandinginstitute #marketing #quoteoftheday #customersatisfaction
06/12/2016

#brandinginstitute #marketing #quoteoftheday #customersatisfaction

#brandinginstitute #design #culture #values #quoteoftheday
30/11/2016

#brandinginstitute #design #culture #values #quoteoftheday

26/11/2016

‘Always design a thing by considering it in its next largest context – a chair in a room, a room in a house, a house in an environment, an environment in a city plan.’

~ Frank Lloyd Wright, an American architect, interior designer, writer, and educator, who designed more than 1,000 structures, 532 of which were completed.

Branding Institute grieves the untimely demise of Anand Halve, brand strategist and co-founder of Chlorophyll, one of In...
23/11/2016
Brand Strategist and Chlorophyll Co-Founder Anand Halve Passes Away

Branding Institute grieves the untimely demise of Anand Halve, brand strategist and co-founder of Chlorophyll, one of India's first brand consultancies.

A prolific writer, the post graduate from IIM Ahmedabad penned books including Planning for Power Advertising (2005), AdKatha: The Story of Indian Advertising (co-authored, 2011) and Darwin's Brands: Adapting for success (2012).

RIP Anand!

Anand Halve, co-founder, Chlorophyll and a veteran brand strategist is no more. Chlorophyll co-founder Kiran Khalap has tweeted this terrible news. The

#brandinginstitute #facebook #twitter #fortune500 #quickfacts
22/11/2016

#brandinginstitute #facebook #twitter #fortune500 #quickfacts

#brandinginstitute #brand #cocacola #worldpopulation #fact #interestiing #didyouknow
17/11/2016

#brandinginstitute #brand #cocacola #worldpopulation #fact #interestiing #didyouknow

In an exclusive for CNN, #biexpert Kara Alaimo shares her thoughts on how US President Elect Donald J. Trump used social...
16/11/2016
Where Donald Trump got his real power

In an exclusive for CNN, #biexpert Kara Alaimo shares her thoughts on how US President Elect Donald J. Trump used social media to his advantage. She further shares how Twitter has truncated our discourse, let candidates get around fact-checkers, created ideological echo chamber, highlighting the danger of the tool.

#SocialMedia #USElections #cnn #trump #twitter #facebook

Donald Trump's candidacy was not taken seriously by the mainstream media, so he made Twitter work for him; how it did reveals three big dangers to democracy, writes Kara Alaimo.

Communication on Top - Davos
14/11/2016

Communication on Top - Davos

WCFDavos shares:
Specially for Monday inspiration, 29 ways to stay creative. Try at least one of them till the end of the day!
#WCFDavos #WCFDavos_shares
Source: embracedisruption.com

Despite only officially being available in Australia, New Zealand the USA Pokémon Go has taken the world by storm. #bran...
11/11/2016
Pokémon Go for PR and communications

Despite only officially being available in Australia, New Zealand the USA Pokémon Go has taken the world by storm. #brandinginstitute #pokemongo #biexpert Stuart Bruce #communication #pr

Despite only officially being available in Australia, New Zealand the USA Pokémon Go has taken the world by storm. So how is the PR and communications world responding? I’ve seen a couple of great …

#brandinginstitute #quiz #clue "It's one of the most Important factor for a company's success" #guess #comment #knowledg...
07/11/2016

#brandinginstitute #quiz #clue "It's one of the most Important factor for a company's success" #guess #comment #knowledge

#biexpert Ruth Kedar This award winning playing cards deck transforms and even scuttles traditional images on playing ca...
04/11/2016
Analog | Kedar Designs

#biexpert Ruth Kedar This award winning playing cards deck transforms and even scuttles traditional images on playing cards designed by Ruth Kedar. #kedardesigns #design #brandinginstitute #innovative #creative

ANALOGNew games have been invented. Old games are played by new rules. So why are we still bound to medieval forms and symbols?This award winning playing cards deck transforms and even scuttles traditional images on playing cards.THE DECKThe dynamics of play, from fanning cards in Canasta to stackin...

#brandinginstitute #Quoteoftheday #starbucks #brand #howardschultz
03/11/2016

#brandinginstitute #Quoteoftheday #starbucks #brand #howardschultz

#brandinginstitute #biexpert #awesomefact #design #airborne David Carson
02/11/2016

#brandinginstitute #biexpert #awesomefact #design #airborne David Carson

#brandinginstitute #diwali #nationalholiday #didyouknow #fact #festival #wishes
29/10/2016

#brandinginstitute #diwali #nationalholiday #didyouknow #fact #festival #wishes

#brandinginstitute #statistics #morningpost #marketing #consumerbehaviour #research
28/10/2016

#brandinginstitute #statistics #morningpost #marketing #consumerbehaviour #research

#forbes #brandinginstitute #bestbrands #top10 #quickfacts
25/10/2016

#forbes #brandinginstitute #bestbrands #top10 #quickfacts

#brandinginstitute #quoteoftheday #brands #branding
24/10/2016

#brandinginstitute #quoteoftheday #brands #branding

#Biexpert Solly Moeng shares how South Africa awakens to a new era.He shares how South Africa awakens as a nation Brand....
24/10/2016
South Africa, a Nation Brand awakens

#Biexpert Solly Moeng shares how South Africa awakens to a new era.He shares how South Africa awakens as a nation Brand. #brand #southafrica

As South Africans awaken to a new era we should have tolerance only for leaders who will respect the need to keep us together as a nation, says Solly Moeng.

#biexpert #brandinginstitute #IBM #communication  #quickfacts Joerg Winkelmann
21/10/2016

#biexpert #brandinginstitute #IBM #communication #quickfacts Joerg Winkelmann

"STORY of the EGG TROPHY" this unique concept of designing trophies by #biexpert #INDI Design #Sudhir Sharma for “Indias...
21/10/2016
STORY of the EGG TROPHY - Sudhir Sharma

"STORY of the EGG TROPHY" this unique concept of designing trophies by #biexpert #INDI Design #Sudhir Sharma for “Indias best Design Studio Awards” #brandinginstitute #design #Indiasbestdesignstudio

2015, when we had the awards for the first time..plan was to have it only online..no event and no real trophy to be handed over. Obviously we had not worked out any revenue model for the awards, but wanted to have “Indias best Design Studio Awards” anyway.

21/10/2016
Communication Skills Assessment

Take this FREE SHORT QUIZ and find out how good your communication skills are! Do you have a grasp on exactly how to send and receive messages? Are you a good listener and are able to choose the most appropriate channels for your communication? Do you make presentations like a pro? Answer 25 simple questions and discover where you stand.

This communication skills assessment tool has been developed by #biexpert Rama Arya for Branding Institute. Rama Arya is Founder and Executive Director, The Communiqué — Communications Simplified.

by Rama Arya, Founder and Executive Director, The Communiqué — Communications Simplified

#brandinginstitute #tipoftheday #content #experience
20/10/2016

#brandinginstitute #tipoftheday #content #experience

"Don't ask,don't tell..." Wiselike has launched its “Ask Me Anything” platform and “lined up a pretty interesting group ...
20/10/2016
Ruth Kedar | Wiselike

"Don't ask,don't tell..." Wiselike has launched its “Ask Me Anything” platform and “lined up a pretty interesting group of people who will answer questions, including #biexpert #ruthkedar the designer behind the Google logo. Check out the questions asked to Ruth. #design #googlelogo #brandinginstitute

Ask Ruth Kedar anything! Designer | Artist | Aikidoka | and I am best known for designing the (former) Google logo | 17 Answers, 156 Subscribers

#biexpert #factoftheday #graphicdesigner #mostgoogled #David Carson
19/10/2016

#biexpert #factoftheday #graphicdesigner #mostgoogled #David Carson

#quoteoftheday #biquotes #brandinginstitute #marketing
18/10/2016

#quoteoftheday #biquotes #brandinginstitute #marketing

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