All India Radio, Audience Research

All India Radio, Audience Research Audience Research Unit, All India Radio conducts both quantitative and qualitative studies in order to gauge the listening behaviour of the audience.

All india is my life
06/10/2023

All india is my life

Training session of casual Interviewers
15/11/2019

Training session of casual Interviewers

Audience Researchers on field supervision
15/11/2019

Audience Researchers on field supervision

State wise distribution of eating habit Highest non-vegitarian states are WB, Bihar,Kerla and lowest Rajasthan, Punjab
29/03/2017

State wise distribution of eating habit
Highest non-vegitarian states are WB, Bihar,Kerla and lowest Rajasthan, Punjab

10/11/2015

May this Diwali bring health, wealth and prosperity in your family. Happy Diwali

A Focus Group Discussion (FGD) was held in Chennai on 6th and 7th July in order to know target audience perception, pred...
11/07/2015

A Focus Group Discussion (FGD) was held in Chennai on 6th and 7th July in order to know target audience perception, predisposition and attitude towards FM Gold Channel of AIR Chennai vis-a-vis private FM Channels.

Radio has good potential to earn ad revenue as is evident from the growth rate of advertising revenue from Radio give...
01/06/2015

Radio has good potential to earn ad revenue as is evident from the growth rate of advertising revenue from Radio given in the following chart taken from HT 1st June,15

05/05/2015

Replacing the controversial TAM, Broadcast Audience Research Council (BARC) has rolled out first set of viewership data but it is still incomplete due to total black out of rural viewers which comprise majority in case of terrestrial broadcast by DD Channels. Thus, the data released by BARC is not showing true picture of viewership of DD programmes

Priority of average households in India
02/03/2015

Priority of average households in India

How many of us use what Apps to interact on social media network ?
02/03/2015

How many of us use what Apps to interact on social media network ?

A new technique of Audience/Market Research unveiled !!
27/11/2014

A new technique of Audience/Market Research unveiled !!

24/08/2014

Address

Audience Research Unit, Room No. 422, Akashvani Bhawan, Parliament Street, New Delhi
Delhi
110001

Telephone

23421022

Website

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