Hafed Launched Multigrain Atta, Biscuits and Namkeen.
The launching ceremony was held by Shri Kailash Bhagat, Hon’ble Chairman, Hafed in the presence of Shri A.Sreenivas, IAS, Managing Director Hafed and other Board Members of Hafed at its Corporate Office Panchkula.
Hafed Launched Multigrain Atta, Biscuits and Namkeen.
The Haryana State Cooperative Supply and Marketing Federation Limited (Hafed) has expanded its consumer products range by launching Multigrain Atta, Biscuits and Namkeen. The launching ceremony was held here today by Shri Kailash Bhagat, Hon’ble Chairman, Hafed in the presence of Shri A.Sreenivas, IAS, Managing Director Hafed and other Board Members of Hafed at its Corporate Office Building located in Sector 5, Panchkula.
The list of products which were launched today in Hafed Brand include Multigrain Atta, five different varieties of Biscuits i.e. Jeera, Coconut , Atta Gur Sauf, Nan Khatai and Dry Fruit Biscuits. The other products included six different types of Namkeen namely Punjabi Tadka, Gujrati Mix, Khata Meetha, Bikaneri Bhujia, Mungfali Pakoda and Lehsun Pakoda.
Hafed has made tie-up with Haryana Dairy Development Cooperative Federation Limited (HDDCF) for manufacturing and packing of Biscuits and Namkeen products in HAFED Brand through its empanelled vendor M/s Chandigarh Sweets, (The Major stake of which has been taken over by Haldirams Delhi). Similarly, Hafed has onboarded an agency for manufacturing and packing of multigrain Atta in Hafed Brand. The main ingredient of Multigrain Atta includes Chana, Ragi, Barley, Soyabean, Maize, Jawar, Oats, Psylium Husk and Shyama Tulsi. The unique combination of about ten ingredients of Multigrain Atta is very beneficial for health, digestion and increasing the immunity in human body. Hafed will boost the sale of newly launched consumer products through its existing network of Hafed outlets, network of Distributors and institutions.
Speaking on the occasion, Sh. Kailash Bhagat, Chairman, Hafed said that the initiative has been taken by the Federation to boost its sale and broaden its customer base in the prevailing competitive market. This will further strengthen the overall presence of the Federation through its consumer products in the market. He furth
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