People's Action for Development

People's Action for Development Peoples Action for Development is an voluntary organisation support coastal communities in Gulf of Mannar, Tamilnadu, India.

People's Action for Development (PAD) is a not - for-profit development organisation, working with a vision of equity (especially gender equity), Justice, freedom, peace and solidarity. The organization aims at striking a balance between economic and social development. It emphasizes the need for conservation and sustainable use of endangered natural resources and marine eco-systems. PAD is workin

g in the tsunami affected coastal districts of Tamilnadu, India with a the long term goal of establishing sustainable livelihoods through community based initiatives. It works in 133 Villages, reaching 32,500 poor families of Gulf of Mannar.

World Environment Day 2026: Nature Giving Back to Nature 🌿As we celebrate World Environment Day, our team and community ...
04/06/2026

World Environment Day 2026: Nature Giving Back to Nature 🌿
As we celebrate World Environment Day, our team and community volunteers are collecting Rhizophora mangrove propagules (seeds) from the thriving mangrove forests of the Punnakayal Estuary, Tamil Nadu.
What makes this moment special is that these mangroves were planted between 2007 and 2012 through community-led restoration efforts. Today, nearly two decades later, these mature mangrove forests are producing thousands of propagules that will be used to restore additional degraded areas of the Vaippar estuary.
This is a reminder that ecological restoration is a long-term investment. The mangroves planted years ago are now helping us rejuvenate the Vaippar estuary, strengthen coastal resilience, support biodiversity, and sustain local livelihoods.
Seeing volunteers collect seeds from forests that were once barren mudflats is both humbling and inspiring. It demonstrates how community stewardship, patience, and collective action can create lasting environmental change.
On this World Environment Day, we celebrate not only planting trees but also nurturing ecosystems that regenerate and support future generations.
🌱 From restoration to regeneration.
🌊 From community action to ecosystem recovery.
🌿 From planted saplings to seed-bearing forests.
Thanks to SBI Foundation and People’s Action for Development PAD

🌟 Advancing Digital Inclusion Through AI Awareness 🌟People’s Action for Development (PAD) successfully organized AI awar...
29/05/2026

🌟 Advancing Digital Inclusion Through AI Awareness 🌟
People’s Action for Development (PAD) successfully organized AI awareness and training programs in the villages of Francisnagar, Lighthouse, Puyalkappagam, and Akkalmadam across Rameswaram Island. The initiative aimed to equip rural communities with knowledge of emerging technologies and the practical applications of Artificial Intelligence (AI).
The sessions focused on how AI can support education, livelihoods, communication, and access to information. Fishers, women, and youth actively participated, showing great enthusiasm in exploring new digital opportunities and future technologies.
A particularly encouraging outcome has been the participants' efforts to share their newly acquired knowledge with others in their communities, fostering wider digital awareness and learning.
We extend our sincere gratitude to the AI Opportunity Fund: Asia-Pacific, AVPN, Google.org, and Asian Development Bank for their valuable support in empowering rural communities to become more resilient, informed, and future-ready.

🌸✨ Empowering Adolescents Through Happy Periods Programme ✨🌸A meaningful day of learning, awareness, and empowerment was...
29/05/2026

🌸✨ Empowering Adolescents Through Happy Periods Programme ✨🌸
A meaningful day of learning, awareness, and empowerment was organized at Keelamundhal village through the Happy Periods Programme, jointly conducted by People’s Action for Development (PAD) and Sanitation First India.
👥 160 adolescents and adults participated enthusiastically in the programme, engaging in interactive discussions on:
💖 Health & Personal Hygiene
🩸 Menstrual Hygiene Management
🌍 Climate Change Challenges
🌱 Adolescent Needs and Well-being
The sessions encouraged open conversations, broke stigmas around menstruation, and equipped participants with practical knowledge to make informed health choices. Together, we are building confident, healthy, and resilient communities where young people can thrive. 🌟🤝
Azim Premji Foundation Sanitation First India
🌸✨

🌟 Participation in the 9th State Conference on Child Rights 🌟The 9th State Conference of the Forum for Promotion of Chil...
29/05/2026

🌟 Participation in the 9th State Conference on Child Rights 🌟
The 9th State Conference of the Forum for Promotion of Child Participation was recently held under the theme "Connecting Safely Online is Our Right."
K. Monisha from Avanthandai village and S. Arjunan from Kattalankulam village, representing our adolescent groups, actively participated in the conference. The event provided a valuable platform for children to express their views and advocate for their rights in the digital world.
During the conference, an action plan was developed to present children's demands and recommendations to the government, aiming to promote safer online environments and strengthen child participation in decision-making processes.

🌟 Empowering Professionals with AI for Social Impact 🌟Our organization successfully conducted an AI Training Program for...
27/05/2026

🌟 Empowering Professionals with AI for Social Impact 🌟
Our organization successfully conducted an AI Training Program for NGO staff members in Mallankinaru, aimed at strengthening digital knowledge and practical AI skills for community development work. 💻✨
The session was led by our Executive Director, Dr. Rajendraprasad, and Chief Executive Officer, Mrs. Lucial Joy, with coordination support from Mrs. Rameshwari and Mrs. Devi. 🤝
Participants learned about emerging AI technologies, practical AI tools, and innovative ways to apply AI in communication, reporting, planning, documentation, and field-level activities. The training inspired NGO professionals to explore smarter and more efficient approaches for social development initiatives. 🌱
A key highlight of the programme is the positive ripple effect created within rural communities, as participants are now sharing digital knowledge and AI awareness with their families, friends, and neighbors — encouraging more people to embrace future technologies and opportunities. 🚀
We sincerely thank AI Opportunity Fund: Asia-Pacific, AVPN, Google.org, and Asian Development Bank for their valuable support in making this initiative a success. 🙏

Across the coastal villages of Tamil Nadu, something extraordinary is happening.Women from farming and fishing communiti...
27/05/2026

Across the coastal villages of Tamil Nadu, something extraordinary is happening.
Women from farming and fishing communities — many of whom are hearing about Artificial Intelligence for the very first time — are now confidently exploring AI tools using voice prompts in their own language. What began with hesitation is turning into curiosity, confidence, and joy.
Many participants shared that these trainings are inspiring them to dream beyond survival: starting micro-enterprises, improving livelihoods, supporting their children’s education, and finding supplementary income alongside traditional farming and fishing.
So far, People’s Action for Development (PAD) has reached nearly 6,000 learners, including women, youth, fishers, farmers, and people with minimal or no formal qualifications. We are witnessing how AI can become accessible when learning is participatory, local-language-based, and rooted in community realities.
This is more than digital literacy. It is the beginning of a rural AI ecosystem led by coastal communities themselves.
Our next goal: 10,000 learners.
This journey is possible because of the support of AVPN and the Asian Development Bank. We are deeply grateful for their trust and support in helping create an AI revolution among rural women in Tamil Nadu.

🌸 Happy Periods Programme Successfully Conducted 🌸Peoples Action for Development (PAD) in collaboration with Sanitation ...
26/05/2026

🌸 Happy Periods Programme Successfully Conducted 🌸
Peoples Action for Development (PAD) in collaboration with Sanitation First India successfully organized the Happy Periods Programme for adolescent children from Mealakidaram and Kavakulam villages. A total of 150 adolescent participants actively took part in the event. 💫
The programme focused on important topics including health and hygiene, menstrual hygiene management, climate change challenges, and the needs and difficulties faced by adolescents. Through interactive sessions and awareness activities, participants gained valuable knowledge to improve their health, confidence, and overall well-being. 🌱✨
The initiative created a supportive platform for open discussion, awareness, and empowerment, encouraging young individuals to build healthy and informed communities. 🤝
Azim Premji Foundation Sanitation First India

🌟 Creating Safe Spaces for Growth & Friendship 🌟PAD successfully conducted a vibrant Play for Peace training session for...
26/05/2026

🌟 Creating Safe Spaces for Growth & Friendship 🌟
PAD successfully conducted a vibrant Play for Peace training session for 60 adolescent children from RC Puram, Thangammalpuram, Soorankudi, and Velayuthapuram. 💫
Facilitated by Mrs. Guruveshwari, Mrs. Nathiya, Mrs. Rajeshwari, and Mrs. Rameshwari, the session encouraged children to learn through fun-filled games, teamwork activities, and interactive discussions. 🤝🎯
The program helped participants strengthen communication, confidence, empathy, leadership, and problem-solving skills while promoting mutual respect and positive social connections. The active participation of adolescent girls added great energy and inclusiveness to the event. 🌸
Together, we are nurturing confident, compassionate, and socially responsible young leaders for tomorrow. 🌱✨
Azim Premji Foundation

We are happy to share the successful conduct of a Play for Peace training session for 60 adolescent children from Avatha...
22/05/2026

We are happy to share the successful conduct of a Play for Peace training session for 60 adolescent children from Avathandai, Kokkadi, P.P. Kudiyiruppu, Narippaiyur, and Vettukadu. The session was facilitated by Mrs. Guruveshwari, Mrs. Nathiya, Mrs. Rajeshwari, and Mrs. Rameshwari, creating a safe, joyful, and engaging environment for children to learn and grow together. Through interactive games and group activities, participants strengthened teamwork, communication, confidence, problem-solving, empathy, and leadership skills. The enthusiastic participation of adolescent girls made the session more inclusive and meaningful, encouraging mutual respect, understanding, and positive social interaction. Such initiatives help nurture confident, compassionate, and socially responsible young individuals who can contribute positively to their communities.
Azim Premji Foundation

🌱 Restoring Mangroves, Strengthening Livelihoods 🌱Community members are actively participating in Avicennia sapling plan...
22/05/2026

🌱 Restoring Mangroves, Strengthening Livelihoods 🌱
Community members are actively participating in Avicennia sapling plantation activities at the mangrove restoration site in Keelavaippar. This initiative not only supports the restoration and long-term sustainability of mangrove ecosystems but also creates valuable livelihood opportunities for local communities.
Through collective participation, the plantation work contributes to coastal protection, climate resilience, biodiversity conservation, and sustainable community development. The initiative also provides meaningful employment and strengthens community involvement in environmental conservation efforts.
We extend our sincere gratitude to SBI Foundation for its continued support under the Environment and Sustainability initiative.

Address

People's Action For Development/PAD 4/124, Roachpalayam, VEMBAR/628 906, Thoothukudi Dist. Tamilnadu
Madurai
625016

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+914638210388

Website

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