Founded in 2011, the Golden Image Awards is a national and international initiative recognizing individuals, organizations, and nations whose contributions to peace, development, humanitarian service, and nation-building impact Liberia and the world. The Golden Image Award (GIA) is the brainchild of Ambassador Juli Endee, Liberia's Culture Ambassador and Executive Director of the Liberia Crusaders
for Peace (LCP). The Award is premised on two (2) key rationales: to support the Government of Liberia through innovative activities to rebuild Liberia's image after 14-years of devastating civil crisis; and to honor and recognize individuals who have made outstanding contributions to the peace process in Liberia and/or those who have significantly impacted their communities, the lives of other people, but where such contributions have gone unnoticed. Designed as an annual event, the GIA is an integral part of Liberia's Independence Day celebration and it will aspire to maintain this precedence every year in the hope of supporting national leadership to sustain the peace and elicit the confidence of the international community to work with our Government and increase investment in our economy.
