Ideology Design Studio

Ideology Design Studio Ideology is an award winning multi-disciplinary studio
240 projects & counting - across 38 industries

20/01/2026

在 2025 的年末,我们刚完成一项大型案子,再次被委以重任——
为沙巴 「希盟–民主行动党」团队打造“第 17 届沙巴州选举”的主视觉设计。

5年前,我们曾为同一支团队创作过一套令人难忘的主视觉。
5年后,我们选择把创意与标准推向更高的层次。

这一次,我们与很多不同专业与技术背景的伙伴多方协作,从概念到执行、从静态到动态,全面升级。
设计应用横跨周边产品、宣传品、社交媒体内容,到长短影片、大型看板、LED 屏幕与活动主视觉,构建出一套完整而有力量的视觉系统。

同时,沙巴民主行动党也邀请了本地画家 Wilson Ng,为党设计了专属 IP —— 《棒棒》太空人猿。
我们则透过 3D 与 AI 技术的结合,将《棒棒》融入整体主视觉之中,使设计层次进一步升华,为大众带来更具沉浸感的视觉体验。

完整作品集将陆续释出,大家敬请期待!

最后,衷心感谢客户 沙巴民主行动党与党主席Phoong Jin Zhe 的信任与委托,感谢专案经理 Joanne Chin的统筹与协调,感谢 Katak Chua 与 KF Lim 的美术与艺术指导,也感谢每一位并肩作战的设计师,携手完成这项盛大的案子。


CLIENT | DAP Sabah
DESIGN AGENCY | Ideology Design Studio
PROJECT MANAGER | Joanne Chin
PROJECT LIAISON | Katak Chua
ART DIRECTOR | KF Lim
DESIGN LEAD | Chong Shu Wen
MOTION LEAD | Alex Sum
DESIGNER | Nicole Lim, Zi Hui, Der Yin, Jiun Pheng, Leah, William
PHOTOGRAPHER | Rhun Xin (Blue Studio)
IP CHARACTER DESIGN | Wilson Ng
3D ARTIST | Ruth Kok (Yaway Design)
COPYWRITER | Ee Hang (DAP Sabah)


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#设计 #马来西亚 #平面设计 #标志 #用设计改变马来西亚 #用设计改变世界 #美学 #设计美学 #我们需要改变

04/03/2025

【2024 International Design Awards | Honorable Mention 】

We are beyond thrilled to share that our TEDxPetalingStreet 2023《衡 BALANCE》Key Visual received an Honorable Mention in the International Design Awards (IDA)!

This achievement would not have been possible without the trust of our amazing client, TEDxPetalingStreet—thank you for the incredible opportunity to bring this concept to life. A huge shout-out to our design team and the dedicated TEDxPetalingStreet volunteers, whose passion, commitment, and teamwork made this project truly special.

We are deeply grateful for this recognition and for everyone who supported us along this journey. This fuels our drive to keep pushing creative boundaries and crafting meaningful designs!

2024 IDA Honorable Mention Link | 奖项页面链接
🔗 https://www.idesignawards.com/winners/zoom.php?eid=9-55033-24

Project Albums | 作品集回顾
Facebook Part 1: https://www.facebook.com/share/p/193y287Yi5/
Facebook Part 2: https://www.facebook.com/share/p/1A81NScpEN/

CLIENT|TEDxPetaling Street

│ Instagram │ Vimeo │ Behance │ Dribbble │ LinkedIn │ Youtube

#设计 #马来西亚 #平面设计 #标志 #用设计改变马来西亚 #用设计改变世界 #美学 #设计美学 #我们需要改变

  Blue Swan Home Care is Malaysia’s first geriatrician-led home care service provider, dedicated to addressing Sabah’s p...
06/02/2025


Blue Swan Home Care is Malaysia’s first geriatrician-led home care service provider, dedicated to addressing Sabah’s pressing healthcare challenges, particularly the overwhelming demand for hospital beds and services. By working closely with medical professionals and tailoring their care to individual patient needs, they are committed to building a service that doctors trust—one that sets a new benchmark in home-based medical treatment for the elderly in Sabah.

Our logo design is inspired by the brand name itself, seamlessly integrating key elements that reflect loving, care, and trust:
The initial "B" forms a heart shape, symbolizing love and compassionate care. The initial "S" subtly shapes a swan’s head, representing grace and trust. Together, these elements create the image of a swan gliding peacefully, reflecting calmness, comfort, and the gentle care they provided.

Project Manager: Joanne Chin
Research: Shu Wen, Jordan Yong
Logo Design: Shu Wen
Visual Mockup: Shu Wen
Job Scope: Logo Identity Design
Client: Swan Home Care

│ Instagram │ Vimeo │ Behance │ Dribbble │ LinkedIn │ Youtube

#设计 #马来西亚 #平面设计 #标志 #用设计改变马来西亚 #用设计改变世界 #美学 #设计美学 #我们需要改变

Address

Kota Kinabalu

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

Telephone

+60168497731

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