15/10/2026
ABRA MSMEs STRENGTHEN DIGITAL SKILLS THROUGH AI, MARKETING, AND CYBERSECURITY TRAINING
BANGUED, Abra — Nineteen micro, small, and medium enterprises (MSMEs) from Abra strengthened their digital capabilities through a two-day training on “Digital Empowerment for MSMEs: AI, Digital Marketing, and Cybersecurity” held on October 12–13, 2026, at the Abra Provincial Capitol Social Hall.
The training was conducted by the Department of Information and Communications Technology (DICT), in partnership with the Department of Trade and Industry (DTI)–Abra and the Provincial Government of Abra.
Participants from the coffee, wearables and homestyles, loom weaving, furniture, processed food, services, and retail sectors learned how to promote and sell their products through online platforms such as Facebook Marketplace, TikTok Business, and Shopee.
The sessions also covered practical applications of artificial intelligence (AI) for content creation and business productivity, as well as cybersecurity practices to protect business information and promote safer online transactions.
The training was facilitated by DICT Provincial Officer Rufino G. Cabato and DTC Center Manager Jerome L. Paite, who shared practical knowledge to help MSMEs make better use of digital tools in managing and growing their businesses.
Through this collaborative initiative, DICT, DTI-Abra, and the Provincial Government of Abra continue to support local enterprises in adapting to digital technologies, expanding their market reach, and becoming more competitive in an increasingly digital business environment.