16/07/2026
๐๐ง๐, ๐๐ข๐๐ ๐ฆ๐๐ฟ๐ฒ๐ป๐ด๐๐ต๐ฒ๐ป ๐๐ถ๐๐ฒ๐น๐ถ๐ต๐ผ๐ผ๐ฑ ๐๐ป๐๐ฒ๐ฟ๐ฝ๐ฟ๐ถ๐๐ฒ๐ ๐ง๐ต๐ฟ๐ผ๐๐ด๐ต ๐๐๐๐ถ๐ป๐ฒ๐๐ ๐ฎ๐ป๐ฑ ๐ช๐ผ๐ฟ๐ธ ๐๐บ๐ฝ๐ฟ๐ผ๐๐ฒ๐บ๐ฒ๐ป๐ ๐๐ผ๐๐ฟ๐๐ฒ
๐๐ฎ๐๐ฎ๐๐ฎ๐ป ๐๐ถ๐๐, ๐๐๐ฎ๐ฏ๐ฒ๐น๐ฎโIn line with its commitment to strengthening the entrepreneurial capabilities of aspiring entrepreneurs and micro, small, and medium enterprises (MSMEs), the Department of Trade and Industry (DTI) Region 2 โ Isabela Provincial Office, through Negosyo Center Cauayan City, participated in the Business and Work Improvement Course (BWIC) held on July 1, 2026, at the Local Youth Development Office (LYDO) in San Fermin, Cauayan City.
The activity was conducted in partnership with the Department of Labor and Employment (DOLE) and the Public Employment Service Office (PESO) Cauayan City, benefiting sixty-seven (67) recipients of the DOLE Integrated Livelihood Program (DILP). The program featured an inspirational message from Atty. Divina Joy A. Ventura-Gonzales, PESO Manager of Cauayan City, who underscored the importance of entrepreneurship, continuous learning, and inter-agency collaboration in empowering livelihood beneficiaries toward building sustainable and resilient enterprises.
As part of the program, Junior Business Counselor Novelyn G. Eder of Negosyo Center Cauayan City served as the resource speaker and presented the Department's Programs, Activities, Projects, and Services (PAPS), highlighting the various interventions available to support aspiring and existing entrepreneurs in starting, sustaining, and growing their businesses.
The DTI session also covered How to Start and Sustain a Business, emphasizing the importance of developing an entrepreneurial mindset, preparing sound business plans, and adopting effective enterprise management practices. Participants likewise gained practical insights into the Basics of Marketing, including identifying target markets, understanding customer needs, and implementing appropriate marketing strategies. The Pricing and Costing session further equipped participants with essential knowledge on proper cost determination and pricing techniques to help ensure business profitability and long-term sustainability.
Complementing the entrepreneurship sessions, DOLE facilitated discussions on Simple Bookkeeping, Financial Literacy, and Basic Occupational Safety and Health (BOSH), equipping participants with fundamental competencies in financial record-keeping, responsible financial management, and workplace safety.
The collaborative undertaking among DTI, DOLE, and PESO Cauayan City reaffirms the agencies' shared commitment to fostering inclusive and sustainable livelihood development through comprehensive capability-building initiatives. By equipping DILP beneficiaries with practical entrepreneurial knowledge and essential business management skills, the program strengthens their capacity to establish resilient and competitive livelihood enterprises, contributing to local economic growth and community development.