30/04/2026
We recently assisted a local wellness brand with a trademark search and non-binding registrability assessment for proposed studio names in Class 41 (fitness/wellness services).
Using IPOPHL and WIPO database checks, we assessed potentially conflicting prior marks and the likelihood of confusion, a key consideration under the Intellectual Property Code provisions on registrability and trademark rights and Supreme Court guidance applying the dominancy test and likelihood of confusion factors such as mark similarity and relatedness of services (Kolin Electronics Co., Inc. v. Kolin Philippines International, Inc. (2021); Mang Inasal Philippines, Inc. v. IFP Manufacturing Corporation (2017)).
Takeaway: early clearance searches help brand owners avoid costly rebranding, refusals, and disputes—before marketing spend goes out.
If you’re naming a studio, product, or service, a clearance check is a practical first step before filing.
