07/10/2026
๐๐๐โ๐๐ ๐ฎ๐ฌ๐๐ง ๐๐๐ฅ ๐๐ฎ๐ซ ๐๐๐ฅ๐ฉ๐ฌ ๐๐ข๐ ๐ก๐ญ ๐๐๐๐๐-๐๐ฌ๐ฌ๐ข๐ฌ๐ญ๐๐ ๐๐๐๐๐ฌ ๐๐ฑ๐ฉ๐ฅ๐จ๐ซ๐ ๐๐๐๐ค๐๐ ๐ข๐ง๐ ๐๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ ๐ญ๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐
๐๐๐ ๐๐๐๐๐๐๐ ๐๐ข๐ฌ๐ข๐ญ
BUTUAN CITY โ Eight micro, small, and medium enterprises (MSMEs) assisted by the Rural Agro-Enterprise Partnership for Inclusive Development (RAPID) Growth ProjectโAgusan del Sur participated in a learning and benchmarking visit to the FSUU MIRACLE Packaging Innovation Facility in Butuan City, exploring packaging solutions suited to their products, production requirements, and budgets.
Facilitated by the Department of Trade and Industry (DTI)โAgusan del Sur through the RAPID Growth Project, the activity aimed to strengthen participating enterprisesโ understanding of packaging innovation, labeling, and branding while connecting them with services that can support product development and market readiness.
During the visit, participants directly engaged with FSUU MIRACLE, a DTI Shared Service Facility (SSF) cooperator, to inquire about its packaging and printing services. Discussions focused on minimum order quantities (MOQ), pricing, and costingโpractical considerations for enterprises seeking to improve product presentation while managing production expenses.
These exchanges helped participants explore available packaging options and assess their suitability for their respective businesses. Understanding order requirements and service costs provides MSMEs with a clearer basis for planning packaging investments, especially when balancing limited production volumes with the need for consistent and attractive product presentation.
The learning visit also provided insights into the role of packaging, labeling, and branding in developing products for wider markets. Beyond protecting a product, packaging helps communicate its identity and value, while clear labels provide essential information to consumers. Together, these elements contribute to a more recognizable brand and a stronger presentation to potential buyers.
For local enterprises, access to packaging technology and service providers can help address challenges associated with product development. Limited technical expertise, printing options, and financial resources may affect an MSMEโs ability to introduce packaging improvements. Connecting entrepreneurs with a shared service facility gives them an opportunity to discuss these concerns and explore services appropriate to their business needs.
The engagement with FSUU MIRACLE provided a practical setting for participants to relate packaging concepts to their own products. By discussing service requirements directly with the facility, the MSMEs gained information that can guide future decisions on packaging design, printing quantities, and production budgeting.
The activity forms part of DTIโAgusan del Surโs efforts to support enterprise development through access to technology, technical knowledge, and institutional partnerships. It also reflects the complementary roles of the RAPID Growth Project and the SSF program in helping enterprises strengthen their capabilities and prepare for market opportunities.
Under the RAPID Growth Project, improved packaging and branding are intended to support the development of competitive and market-oriented agro-enterprises. The visit contributes to this objective by helping participating MSMEs identify possible improvements and understand the resources available to support their implementation.
Building on the learning activity, participating enterprises are encouraged to assess their existing packaging and labeling, identify priority improvements, and consider suitable services based on their operational capacity and target markets. These steps can help translate the information gained during the visit into practical product development decisions.
Through initiatives such as this learning and benchmarking visit, DTIโAgusan del Sur and the RAPID Growth Project continue to support MSMEs in improving product presentation, strengthening their competitiveness, and preparing to reach wider markets.