DITP Think Thailand - Newsletter

DITP Think Thailand - Newsletter DITP Think Thailand is an online newsletter about Thailand’s trade and business opportunity. Official Publication for the Ministry of Commerce of Thailand.
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Horizon Thailand is a fortnightly online newsletter about Thailand’s trade and business opportunity. It is the official publication for the Department of International Trade Promotion (DITP), Ministry of Commerce of Thailand. Published in 11 languages – Chinese, English, Russian, Spanish, Japanese, Arabic, Thai, Vietnamese, Melayu, Burmese and Cambodian – Horizon Thailand features a full range of

Horizon Thailand is a fortnightly online newsletter about Thailand’s trade and business opportunity. It is the official publication for the Department of International Trade Promotion (DITP), Ministry of Commerce of Thailand. Published in 11 languages – Chinese, English, Russian, Spanish, Japanese, Arabic, Thai, Vietnamese, Melayu, Burmese and Cambodian – Horizon Thailand features a full range of

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Hong Kong: Beyond a Springboard to Mainland China- Hong Kong has been the global financial centre and the dominant gatew...
02/07/2021

Hong Kong: Beyond a Springboard to Mainland China

- Hong Kong has been the global financial centre and the dominant gateway to Mainland China.

- DITP Hong Kong has arranged a series of virtual trade fairs, in-store promotions and webinars.

- Thai fruits are popular in Hong Kong, especially coconut, mango and durian.

Hong Kong is a leading global financial centre and perfect springboard for trading with mainland China and further across the region. A significant proportion of the city's economic activity is linked to Greater China and the Greater Bay Area (GBA) as well as the ASEAN region.

Despite the pandemic, the DITP Hong Kong has continued to conduct hybrid activities including online trade exhibitions, virtual trade fairs, online business matching and webinars to promote not only trade from Thailand to Hong Kong but also services and investment into Thailand.

Read more: https://www.ditpthinkthailand.com/hong-kong-beyond-a-springboard-to-mainland-china/

#DITP #ThinkThailand #China #ThaiFruits

KaratJewel: Conserving Thai culture through jewellery design- KaratJewel creates timeless jewellery inspired by Thai cul...
02/07/2021

KaratJewel: Conserving Thai culture through jewellery design

- KaratJewel creates timeless jewellery inspired by Thai culture with more modern designs.

- It is now seeking international market opportunities and overseas partners.

- Thailand has the potential of becoming world's gem and jewellery trading hub.

Nowadays, jewellery products and designs are full of creativity and confidence. No longer merely fashion statements, they are pieces of fine art that display a rich culture, and exude the personality and social status of the wearer. Narupon Sangbonruang, founder and designer of Thai jewellery brand KaratJewel, discusses how jewellery can help preserve culture and traditions.

“I have been working in this industry for more than ten years now,” he explains. “After working with many well-known jewellers and designers I decided it was time to start my own business. KaratJewel was founded four years ago with the intention to design and create unique jewellery pieces inspired by Thai culture and tradition that convey the timeless style, and are ideal for all genders and ages.”

Read more: https://www.ditpthinkthailand.com/karatjewel-conserving-thai-culture-through-jewellery-design/

#DITP #ThinkThailand #Jewellery #Creativity

Nera by Natipong: Taking Southern Thai Beads to the World- Nera by Natipong is inspired by the bead dresses used in Mano...
02/07/2021

Nera by Natipong: Taking Southern Thai Beads to the World

- Nera by Natipong is inspired by the bead dresses used in Manorah dances.

- Products range from small key chains, to handbags and home decorative items.

- Each product tells a story of Thai culture.

Inspired by the southern Thai Manorah dance, Nera by Natipong is a vibrant accessories brand founded by Natipong Laisam.

“I have had a passion for design since I was young,” says Laisam, 32. “My aunt, who formed a classical Manorah dance company, influenced me to see the design, beauty and delicacy of Thai culture.”

One of the signature elements of the Manorah dance is the colourful bead dresses worn by the dancers. Laisam’s idea was to turn those beads into wearable fashion items that are easy to match with anything. After making accessory designs part-time while a student, he started to design key chains made from beads.

Read more: https://www.ditpthinkthailand.com/nera-by-natipong-taking-southern-thai-beads-to-the-world/

#DITP #ThinkThailand #ThaiCulture #Beads #Bag

Eco-friendly Hide & Seek Cassava Cat Litter- Wealthy Moggie Innovation wants to create sustainable high-value Thai agric...
02/07/2021

Eco-friendly Hide & Seek Cassava Cat Litter

- Wealthy Moggie Innovation wants to create sustainable high-value Thai agricultural products.

- It has developed biodegradable Hide and Seek cat litter brand from cassava.

- Global pet care market is expected to increase in 2021 so company is looking to export more overseas.

After two years of research and development, the company has developed technology to produce cat litter from Thai cassava, under the Hide & Seek brand. The litter is biodegradable, environment friendly and 100% made from natural cassava.

“We are the first and the only company in the world to manufacture 100% cassava-based cat litter,” says Aphinand Mahasaksawat, General Manager and Co-founder of Wealthy Moggie Innovation.

Read more: https://www.ditpthinkthailand.com/eco-friendly-hide-seek-cassava-cat-litter/

#DITP #thinkthailand #Sustainable #PetProducts

UAE: Great Potential Market for Thai Products - UAE is Thailand’s largest export market in MENA region.- During COVID-19...
17/06/2021

UAE: Great Potential Market for Thai Products

- UAE is Thailand’s largest export market in MENA region.
- During COVID-19 pandemic, consumers pay more attention to their health hence good opportunity for healthy products such as organic products and plant-based meat.
- Thailand has a reputation for quality goods, including food products.

The UAE has always had an open door policy as its economic sector is heavily reliant upon international trade, tourism, and trade fairs, which has been affected by the global COVID pandemic.

Panot Punyahotra, Director of Thai Trade Center, Dubai, believes the key drivers to opening up the country are: government support for business during the pandemic; proactive screening of COVID cases; and, most importantly, efficient vaccination program. The UAE is one of the countries with highest vaccination rate in the world.

Read more: https://www.ditpthinkthailand.com/uae-great-potential-for-thai-food/

#DITP #THINKTHAILAND #UAE #ThaiProducts

Armazy Thailand: Healthy Plant-based Thai Ice Cream- Plant-based ice cream Armazy Thailand brand is both dairy and glute...
16/06/2021

Armazy Thailand: Healthy Plant-based Thai Ice Cream

- Plant-based ice cream Armazy Thailand brand is both dairy and gluten free.
- It uses only the highest quality ingredients targeting the health-conscious consumer.
- The company plans to commence exports in the third quarte¬r of this year.

In today’s world, remaining physically and mentally fit is more important than ever. With an increasing number of people opting for healthy plant-based diets, the Thai food and snack industry has developed innovative techniques to satisfy customer needs and consumer behaviour.

Armazy Thailand, a plant-based ice cream brand that is both dairy and gluten free is suitable for health-conscious consumers of any age. The product has undergone extensive research and development to ensure that it uses only the highest quality ingredients.

Read more: https://www.ditpthinkthailand.com/armazy-thailand-healthy-plant-based-thai-ice-cream/

#DITP #THINKTHAILAND #Icecream #Plantbased #dairy

Thailand Deepening and Widening Trade Relations with Malaysia- Malaysia is considered the world's top rubber glove manuf...
16/06/2021

Thailand Deepening and Widening Trade Relations with Malaysia

- Malaysia is considered the world's top rubber glove manufacturer.
- Malaysian consumers aged 20-39 are becoming more health conscious.
- Thai Trade Center, KL is Deepening and Widening business relations to increase exports.

Even though Malaysia's economy has been affected by the COVID-19 pandemic just like so many countries around the world, the Malaysian government has coped with the emergency quite quickly introducing many protective measures, states Worawan Wanwil, Minister Counsellor and Director of Thai Trade Center in Kuala Lumpur, Malaysia.

“They [The Government] have a quick update of the number and rate of daily infections as well as issuing traffic control measures,” he says. “Currently, the government is using total lockdown measure to control the crisis, although it is still difficult to predict the situation as the infection rate remains high.”

Read more: https://www.ditpthinkthailand.com/thailand-deepening-and-widening-trade-relations-with-malaysia/

#DITP #THINKTHAILAND #thaiproduct #malaysia

Chaksarn: Weaving Traditional Thai Skills to Modern Designs - Chaksarn combines traditional Thai skills with modern desi...
16/06/2021

Chaksarn: Weaving Traditional Thai Skills to Modern Designs

- Chaksarn combines traditional Thai skills with modern designs.
- The brand is unique in that it uses papyrus to create fashion bags.
- All materials are hand-woven by villagers from small local communities.

Growing up in a small village in northeastern Thailand has given Jirawat Mahasarn, the founder of fashion brand Chaksarn, a life-long connection with Thai craftsmanship.

Mahasarn started the Chaksarn brand in 2018, with the idea of combining traditional Thai materials with leather to create style and uniqueness.

Chaksarn style is a combination of centuries-old Thai arts and materials with a modern touch. The main material is papyrus which you can hardly see in woven products.

Read more: https://www.ditpthinkthailand.com/chaksarn-weaving-traditional-thai-skills-to-modern-designs/

#DITP #THINKTHAILAND #Craft #Fashion

DITP Continues Market-led Strategy- DITP to drive Market-led policy and target secondary cities.- Government officials p...
09/06/2021

DITP Continues Market-led Strategy

- DITP to drive Market-led policy and target secondary cities.
- Government officials posted overseas need to play an important role in promoting the country.
- Online activities and channels focused on expanding trade, investment and economic cooperation.

Director-General of the Department of International Trade Promotion (DITP) has emphasised the role government officials posted overseas play in promoting the country, in accordance with the market-driven policy adopted by Jurin Laksanawisit, Deputy Prime Minister and Minister of Commerce.
“Those who work abroad need to seek export opportunities for Thai products and services, especially food, household and hygiene products, medical equipment and BCG Economy (Bio-Circular-Green Economy) products,” Susomboon said. He also added that niche products aimed at pets, the elderly, mothers and children, ethnic groups and the hospitality sector were important.

Read more: https://www.ditpthinkthailand.com/ditp-continues-production-led-market-strategy/

#DITP #thinkthailand

Ireal Plus Making Thailand the Hub of Beauty• Ireal Plus aims to promote Thailand as the Hub of Beauty.• DITP is perfect...
08/06/2021

Ireal Plus Making Thailand the Hub of Beauty

• Ireal Plus aims to promote Thailand as the Hub of Beauty.
• DITP is perfect matchmaker to help them seek new partners overseas.
• It sees innovation and green technology as the key to future business success.

“Although the current situation has affected the global economy and purchasing power, people have always been concerned about health and beauty,” says Patcharapol Suttidharm, Managing Director of Ireal Plus. “Thai beauty products with quality will always have room to grow in the global market.”

Ireal Plus manufactures cosmetics, skincare, spa products and supplements. It has won many awards, including Prime Minister’s Export Award, IP Champion and Green Factory. In addition to producing more than 2,000 products for other brands, it has developed its own Ireal brand to service both the domestic and international markets.

Read more: https://www.ditpthinkthailand.com/ireal-plus-making-thailand-the-hub-of-beauty/

#DITP #THINKTHAILAND #Cosmetics

Riff Studio Bringing Thai Art to International Animation- Riff Studio makes animations that are uniquely Thai. - They pr...
08/06/2021

Riff Studio Bringing Thai Art to International Animation

- Riff Studio makes animations that are uniquely Thai.
- They provide animations for their clients as well as creating their own work.
- The DITP has helped Riff connect with clients around the world.

Riff Studio was formed by a group of people who shared the same passion for making animation. Sornperes Subsermsri Co-Founder and CFO of Riff studio studied digital art in Thailand and the US. He realised that animation is a business with a high growth potential. Together with Veerapat Sattravaha, he created Riff studio so they could bring their ideas to life.

“I believe that Thai animation has the potential to compete internationally,” Subsermsri says. “One of the things about art is that everyone has their own style and can create their unique work. Riff Studio believes in this uniqueness, and we try to deliver the best work.”

Read more: https://www.ditpthinkthailand.com/riff-studio-bringing-thai-art-to-international-animation/

#DITP #THINKTHAILAND #Creativity #Animation

Thai Products are Trusted in Myanmar- COVID-19 and political upheaval have caused a significant economic downturn in Mya...
31/05/2021

Thai Products are Trusted in Myanmar

- COVID-19 and political upheaval have caused a significant economic downturn in Myanmar.

- Thai products are trusted in Myanmar.

- Thai Trade Center has organised a series of online and offline events to promote Thai goods.

The overall picture of trade in Myanmar last year was affected by COVID-19, resulting in a lockdown, shops closing, and public and private activities being prohibited. In February 2021, Myanmar underwent a major political upheaval, with the country’s administration being placed under the State Administration Council since then.

Read more: https://www.ditpthinkthailand.com/thai-products-are-trusted-in-myanmar/

#DITP #thinkthailand #Myanmar #thaiproducts

Thai Tissue Culture Brings Innovation to Agriculture- Tissue culture allows countries to grow new plants and trees more ...
31/05/2021

Thai Tissue Culture Brings Innovation to Agriculture

- Tissue culture allows countries to grow new plants and trees more quickly than from seed.

- Thai Tissue Culture International exports its products to many countries, including Dubai and Singapore.

- The tissue culture business is a new business that has great growth potential.

Thailand has been one of the top agricultural countries for many years. Now, Thai Tissue Culture International Co., Ltd is taking agriculture to another level with an innovation that can alleviate some of the problems that farmers have suffered from in the past.

#DITP #thinkthailand #agriculture

Nanafruit Sees Strong Demand for Heathy Snacks- Nanafruit focuses on global customers looking for healthy and nutritious...
31/05/2021

Nanafruit Sees Strong Demand for Heathy Snacks

- Nanafruit focuses on global customers looking for healthy and nutritious snacks.
- Global certification is key to pe*****te global markets, especially in the EU.
- Nanafruit encourages local farmers to grow different varieties of fruit for a sustainable future.

Founded in 2017, Nana Fruit is a manufacturer of freeze-dried and dehydrated fruit under the brand ‘Nanafruit’; the word ‘nana’ in Thai means various types of fruit.

“Nanafruit aims to make Thai fruit well known in the world market,” says Nakwan Trakarnsirinont, CEO & Managing Director of Nanafruit. “Our dried fruit products are made from premium grade fruit selected from local farms, together with advanced technology. Thus, they are regarded as premium quality dried fruit, which is good for both physical and mental health.”

Read more:
https://www.ditpthinkthailand.com/nanafruit-sees-strong-demand-for-heathy-snacks/

#DITP #thinkthailand #frui

Austria: Where Pleasure and Sustainability Combine- Austrian consumers prefer products that suit their high standard liv...
12/05/2021

Austria: Where Pleasure and Sustainability Combine

- Austrian consumers prefer products that suit their high standard living as well as care for the sustainability of the world
- From the trade perspective, we shall strategically look at Austria as a part of EU, a single market that shares common economic and political policies
- Emotional marketing is an approach that allows Austrian consumer to decide with their hearts over their heads.

During the COVID Crisis, Austrian companies have seen business slow down, as with many countries around the world. Consumers are wary of spending money due to the current uncertain climate. However, Austrians still place a great value on quality of life, and spend money on products and services that make their lives healthy, enjoyable and sustainable.

Read more https://www.ditpthinkthailand.com/austria-where-pleasure-and-sustainability-combine/

#DITP #thinkthailand #sustainability #austria

More Meat Delivers Tasty Meat-like Protein to Thai Kitchens- More Meat is a plant-based meat made from splitgill mushroo...
07/05/2021

More Meat Delivers Tasty Meat-like Protein to Thai Kitchens
- More Meat is a plant-based meat made from splitgill mushrooms and non-GMO soy
- Unseasoned, unflavoured and low in sodium, it is ideal for health-conscious consumers
- The company plans to start exporting to ASEAN and the EU in the third quarter of 2021

The alternative protein market keeps on soaring as people increasingly are demanding more wellness-focused food with a lower impact on the environment.

According to MarketsandMarkets, the global plant-based protein market was valued at US$10.3 billion in 2020 and is projected to reach US$15.6 billion by 2026.

Although there are many leading players in the market, More Foods Innotech, a Thai startup producing plant-based meat, has discovered a gap in the market, which it believes can be filled by its innovative product.

Read more: https://www.ditpthinkthailand.com/more-meat-delivers-tasty-meat-like-protein-to-thai-kitchens/

#DITP #thinkthailand #plantbasedprotein #sustainability

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DITP Think Thailand Bi-weekly e-newsletter has established itself as the official publication of Department of International Trade Promotion (DITP), Ministry of Commerce, Thailand, a trade and business guide to the kingdom. Published in two languages, English and Chinese, DITP Think Thailand keeps pace with changing trends on the national heavy industry, digital content industry, lifestyle and food.

Each 2 weeks, the online publication presents the developments and insights with 360 degree in-depth analysis designed to support businesses to grow and succeed internationally. Endorsed by the DITP, the e-newsletter caters to key business decision-makers with an interest in Thailand around the globe via email subscriptions of more than 100,000 members from the DITP’s database, through 58 DITP offices in 42 countries around the world, and through the official website and page.

www.ditpthinkthailand.com

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