Route 40 (www.rtforty.com) is a web-based local journalism startup covering South Jersey, with a particular emphasis on fresh reporting on Atlantic City and its surrounding towns. It’s currently run as a part-time effort* by Elinor Comlay and Bill Sprouse, two reporters with about ten years’ experience writing and editing the news. Prior to moving to South Jersey, she was a foreign correspondent f
or Reuters in Mexico City for five years. Her reporting has appeared in the New York Times, Chicago Tribune, International Herald Tribune, Yahoo! Bill grew up in Atlantic County (Atlantic City and then Egg Harbor Township) and has written for a variety of financial-news publications. He’s also the author of The Domestic Life of the Jersey Devil, a history of every South Jerseyan’s favorite piece of folklore. Bill and Elinor hope Route 40 will tie together communities from the beach to the suburbs of Philadelphia and beyond, giving readers engaging stories, incisive analysis and impactful journalism that will inspire engagement and hold local leaders accountable.
*Route 40 is currently self-funded. Donations are welcome at www.rtforty.com. If you’re interested in advertising, contact sales(at)rtforty.com
