Smithbornstudio

Smithbornstudio We care for the outdoors by offering product design and creative services tailored to Earth-Friendly nonprofits, brands and customers. I know I do!

I’m TJ Smith, a interdisciplinary creative helping values-led humans build better design solutions for their brands, customers and causes. Is your brand led by a strong foundation in purpose and mission? Do you like to work with others that share a people and planet first mindset? That is why I use my over 15 years of experience in design and art to create for those who share that same appreciatio

n for doing good in the world. This is also why I am the Founder & Creative Guide of SmithBorn Studio, a brand that is committed to making tomorrow better through strategy, art and design. At SmithBorn Studio we specialize in:
• Brand Identity Design
• Mural Work
• Strategy
• Illustration
• Web Design
• Campaign Design
• Advocacy
• Merch Design.. and knowing when to step away from the screen to enjoy the wild places we cherish. Throughout my freelance career, I've collaborated with 125+ clients, including REI, Toms Shoes, Town of Grand Junction, Colorado Creative Industries, Trust for Public Land, and UC Davis. From rebranding the Colorado National Monument Association to painting a mural for Colorado Mesa University, I blend strategy with creative to make more then just pretty works.

It’s all stated when three rural entrepreneurs sat together to talk trials and tribulations about running a business in ...
05/28/2026

It’s all stated when three rural entrepreneurs sat together to talk trials and tribulations about running a business in rural communities.

Our shared obstacles gave seed to an idea that transformed in Rural is Rad!

(A collective of rural brands, building rad business in places they’ve chosen to call home.)

Take us to now, 3 years later from that session and we have ourselves a rebrand. A new vision that settles in with where RiR is going. Our big debut will be this week at Outside Days

Should out to the rad cofounders: .studio
And all else who believed this was something worth doing!

Heads and logos for consideration on the lovely            logocollection
04/24/2026

Heads and logos for consideration on the lovely

logocollection

Brands Run on Trust. A motto here at SmithBorn. Really a core belief that’s embedded into all of the work. Simply put tr...
04/17/2026

Brands Run on Trust. A motto here at SmithBorn. Really a core belief that’s embedded into all of the work. Simply put trust is our North Star. Without it and your brand begins to erode.

Digging into the archives to pull out a project that fostered friendships, ideation, and funky design. Soon after moving...
04/13/2026

Digging into the archives to pull out a project that fostered friendships, ideation, and funky design.

Soon after moving to GJ I heard of the Makerspace and was immediately interested. Turns out the timing was ripe as they were looking for a designer to rebrand the space.

It was a great delight to work with my now good friend Nick on this project. At the time he was leading the charge and our shared roots of Pennsylvania made the collaboration easy.

The brand is inspired by the atomic history of where the space resides. Nestled near the river part of the The land carries stories worth honoring, and we tried to do just that in the mark.

Always enjoyed this one.

04/06/2026

A glance of projects through time and creation.

Thanks for creating this rad reel for me

It’s always a nice surprise to see your work out in the world. Just a few days ago I was gifted some German apple bread ...
03/24/2026

It’s always a nice surprise to see your work out in the world. Just a few days ago I was gifted some German apple bread only to immediately recognize my handy work. Good old coming in with a yummy treat.

Brand identity design work cross pollinating from digital to physical. Built from western Colorado  coloring, modernized...
03/11/2026

Brand identity design work cross pollinating from digital to physical. Built from western Colorado coloring, modernized shapes of the Grand Valley’s icons and outdoor inspired typography.

Brand identity design work cross pollinating from digital to physical. Built from by western Colorado  coloring, moderni...
03/11/2026

Brand identity design work cross pollinating from digital to physical. Built from by western Colorado coloring, modernized shapes of the Grand Valley’s icons and outdoor inspired typography.

Building trust takes time, but the payoff is well worth the effort. The more trust your brand earns, the less you have t...
03/06/2026

Building trust takes time, but the payoff is well worth the effort. The more trust your brand earns, the less you have to convince anyone of anything.

Learn how to earn more trust with an upcoming article I’ve put together. It’s drops this Sunday!

02/28/2026

Sometimes you got to hit the studio, test your balance while listening to classical music and workshop and idea on paper.

Address

Grand Junction, CO
81501

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm

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