JM Creative & Co

07/27/2020

Can you believe it’s almost August?! Where in the world did July go? Putting together my Fall and Winter marketing calendar is a little surreal right now. It’s hard to believe that we’re closer to Thanksgiving than Spring Break. I’ve been doing a ton of soul searching about where exactly to take things from here. The reports and forecasts are so mixed, even the messages are intertwined with multiple threads of truth. It’s kind of like navigating through the woods with a blindfold! While there may be no real danger, we have no idea where point A meets point B. It’s a little intimidating, right?..
But, there is a HUGE silver lining here folks. With all of the uncertainty, that project you’ve been wanting to try, that new direction, new look, DO IT! THIS IS YOUR MOMENT! ..
I’ve been able to fine tune the look of so many of my members this summer, and come fall we are on the fast track to their new personas, new looks, and showcasing all of their new ventures! ..
Experiment now. Because when things finally do pick back up for good, don’t you want to be in a place with your business that you love??? 👏🏻👏🏻💕💕

07/25/2020

Who loves post-its???? 🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️..
Yesterday I got to hang out and learn from the amazing at the studio. This was one of the new practices we went through to really help hone in on your business, what’s important to you, and what you want to showcase! I can’t wait to bring you some AMAZING new options 👏🏻👏🏻👏🏻 ..
Thanks Cassie for an amazingly insightful day!!!

07/15/2020

Your storefront shut it’s doors most likely around mid-March. Maybe you opened back up for small traffic, maybe you’re still closed. ..
But do you know what never skipped a beat?? YOUR ONLINE PRESENCE! Now more than ever it’s so essential to make sure that your imagery is compelling, informative, and ON-BRAND! ..
If you’re struggling to find imagery, I GOT YOU BOO! My monthly memberships are OPEN AGAIN for booking, and I’m PUMPED! Let’s get you fresh, relevant content each month to AMPLIFY your monthly goals!!..
Want the deets? JUST SEND ME A DM! Let’s get you started!

07/14/2020

How has your business adjusted to the “new normal?” ..
No matter your trade, it’s a certainty that things look a little different now. HELLO MASKS! I don’t know about you, but as a business owner building a brand it’s been engrained in my to be CONSISTENT. To not pivot. To steer the course. ..
But I have news for you. Are you listening??? Okay... here it is: THROW THAT MINDSET OUT THE WINDOW! Okay. Maybe not COMPLETELY, but now is not the time to stick to your guns 💪🏻..
Change is happening all around us, and adaptation is key. Whether you’re diversifying, expanding, changing your name, doing a small rebrand, getting a new website... go for the gold, friends...
While your brand identity is still VITAL, this is the perfect time to try and reach more people, show them how real your small business is, and use this trying time for GAINS! ....

07/07/2020

🍋🍋When life gives you lemons🍋🍋... slice that bish and take pictures! The smallest little thing can make a photo interesting. People love movement. Action. Anticipation. I know... your saying but JENN! This is a photo of lemons! They literally aren’t doing anything! And you’re totally right!!! BUT, what I’m not telling you is that I was at one of my members homes today getting her some updated content photos for her blog and IG! She makes a ton of amazing recipes, and what’s common in about 98.7% of summer dishes? YOU GUESSED IT! Lemons. So, instead of her just standing in the kitchen looking cute, we busted out the cutting board and used those lemons to make life a little more interesting!

07/06/2020

Ever look at those IGers and think “wow... I wish I had great photos like that! I’m just not photogenic enough” . . . STOP RIGHT THERE AND DISMISS THAT NEGATIVITY! A great photo is NOT about being “photogenic” (which is not actually a thing... so 🤷🏻‍♀️👏🏻), it’s ALL👏🏻ABOUT👏🏻LIGHTING! If you have great light, you can literally make your no-makeup just rolled out of bed self look like the million bucks (or more) that you’re worth. Head on up to my story for a little peak at a few amazing natural window light setups that will really help to up your selfie game!

07/04/2020

Anyone else super patriotic?? Fourth of July is like, second Christmas to me. I’m missing all the celebrations this year for sure, but we’re going to make the most of this quarantine life! What are your plans? If you’re traveling, I’d love to live vicariously through you! ..
I think that right now more than many other times it’s important to embrace what this day has meant and what it could mean. America is broken, but that doesn’t mean we still can’t love it and help it evolve. Our baby country is going through some tough times, but I still love her for what she could become.

07/02/2020

When your members say “I want to get ice cream for my next shoot” and you wonder how you got to do such a cool job 💁🏻‍♀️💕 Side note, go get this ice cream RIGHT NOW! Also, I’m not usually a fan of sprinkles, but LEMMETELLYOU this was 🤤. How do you like your summer ice cream? Sprinkles or nah?

07/01/2020

Do you ever feel like you have no idea what to wear? SAME! I used to always struggle with finding outfits for my sessions. It wasn’t until I realized that I only had to wear MY NORMAL CLOTHES with a little added pizzaz ✨✨ that it became a DUH moment. Your branding sessions are all about YOU and your true self, which manifests in your business. A tip I always give my clients: be the BEST version of your every day self! Grab ever accessory you love, add that jacket or that hat or that bag, and voila! Want to see my most recent outfit choices for my next branding sesh?? Check out my stories!!! ⬆️⬆️

06/02/2020

05/13/2020

SO excited to be talking THIS Friday about creating some DIY stock images from home for your social media!

Head on over to Dayhouse Coworking and sign up to see me! :)

05/06/2020

I heard this quote on the news the other day, and I was immediately like YASSS!!! I can't tell you how many people I've seen just sitting back on their haunches and riding the wave. THAT IS NOT GOING TO MAKE YOU SUCCESSFUL! ....
Now is the time to really innovate in your business.....
This can look different for everyone. Maybe it's pivoting. Maybe its taking this time to solidify your brand or your workflow or your client experience. Maybe you're figuring out a way to make this new digital, curbside, no-contact lifestyle sustainable as another option for you int he future. ....
This is not the time to just hang up your hat, take a vacation, and figure you'll start up again when things open up. ....
This is the BIGGEST opportunity that we as business owners have had! Let's make the most of it!