International Marketing Program at MDARD

International Marketing Program at MDARD The mission of MDARD's International Marketing Program is to assist Michigan food and agricultural businesses in developing domestic and international market opportunities to effectively grow their business.
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The International Marketing Program works to implement its mission by assisting Michigan producers and processors in developing trade opportunities through entering new markets or expanding existing markets to increase export sales. To accomplish these objectives, the MDARD International Marketing Program offers a number of programs and services that can help Michigan companies enter and expand into export markets, including: Export educational events, resources and technical assistance, access to foreign buyers’ missions and international trade missions, as well as additional support and services at trade shows, and reimbursement for international marketing activities. For full details of our programs and services, please review our website located at: www.michigan.gov/agexport

Mission: The mission of the Michigan Department of Agriculture and Rural Development’s International Marketing Program is to assist Michigan food and agricultural businesses in developing domestic and international market opportunities to effectively grow their business.

Operating as usual

MI company Ethel's Baking Company used the International Marketing Program at MDARD to grow their business into Canada! ...
10/23/2020

MI company Ethel's Baking Company used the International Marketing Program at MDARD to grow their business into Canada! Check out this video to learn how! http://ow.ly/7Kyo50BWc3X

Export Market Research can help you determine if your products will be successful in a specific global market. Reach out...
10/22/2020

Export Market Research can help you determine if your products will be successful in a specific global market. Reach out to us today to learn more! http://ow.ly/ErU450BWbWy

Looking to get started in exporting? Check out Food Export - Midwest & Food Export - Northeast Export Essentials for sel...
10/21/2020

Looking to get started in exporting? Check out Food Export - Midwest & Food Export - Northeast Export Essentials for self paced online learning modules to get you started! Learn more here: http://ow.ly/kkNI50BWbS3

Are you looking to do some international marketing for your food products? Want to get 50% reimbursement? Check out Food...
10/19/2020

Are you looking to do some international marketing for your food products? Want to get 50% reimbursement? Check out Food Export - Midwest & Food Export - Northeast blog on how to secure your 2021 Branded Program Funds in 5 Easy steps! http://ow.ly/ei7s50BWbAL

#DYK Michigan's top export market in 2019 for ag products was Canada? MI exported $813 Million in food and ag products! ...
10/16/2020

#DYK Michigan's top export market in 2019 for ag products was Canada? MI exported $813 Million in food and ag products! #AgExportsCount

Looking for new ways to digitally connect with consumers in foreign markets? Try a social media campaign! Certain expens...
10/13/2020

Looking for new ways to digitally connect with consumers in foreign markets? Try a social media campaign! Certain expenses are eligible for 50% reimbursement through Food Export - Midwest & Food Export - Northeast Branded Program! Reach out today to learn more: http://ow.ly/DjRV50BOpT0

Are you interested in working with someone in a specific market to see if your product is a good fit? Check out Food Exp...
10/12/2020

Are you interested in working with someone in a specific market to see if your product is a good fit? Check out Food Export - Midwest & Food Export - Northeast Market Builder program! Get a store check, product feedback, find distributors/importers, and more! ow.ly/Ak0y50BOpKp

Michigan Department of Agriculture & Rural Development - MDARD
10/11/2020

Michigan Department of Agriculture & Rural Development - MDARD

October is Michigan Apple Month! 🍎 Michigan is the nation’s third largest producer of apples. There are more than 14.9 million apple trees covering 34,500 acres on 775 family-run farms in Michigan.
What’s your favorite kind of Michigan apple?
Michigan Apples

#DYK in 2019 MI's top exported products were processed food products? Michigan exported $362 million dollars of processe...
10/09/2020

#DYK in 2019 MI's top exported products were processed food products? Michigan exported $362 million dollars of processed foods around the world!

It's National Apple Month! In 2019 Michigan exported over $1 million dollars in Fresh Apples around the world. People ar...
10/08/2020

It's National Apple Month! In 2019 Michigan exported over $1 million dollars in Fresh Apples around the world. People around the world enjoy Michigan Apples, how do you enjoy them? Photo curtesy of Michigan Apples #miapples #MiAgExportsCount

What sort of documentation do you need for your Food Export - Midwest & Food Export - Northeast Branded Program Reimburs...
10/05/2020

What sort of documentation do you need for your Food Export - Midwest & Food Export - Northeast Branded Program Reimbursement? Check out the fourth blog post from Food Export discussing the U.S. Origin Statement! http://ow.ly/c6BW50BHWYF

#DYK? The International Marketing program provides one-on-one consultations to discuss export opportunities and marketin...
10/05/2020

#DYK? The International Marketing program provides one-on-one consultations to discuss export opportunities and marketing your business. Learn more and sign up today: http://ow.ly/Mkv150yxwap

Check out Michigan Department of Agriculture & Rural Development - MDARD 's latest podcast with the 2020 MI Ag Exporter ...
10/02/2020

Check out Michigan Department of Agriculture & Rural Development - MDARD 's latest podcast with the 2020 MI Ag Exporter of the year, Kamps Hardwoods! Learn about the company, their history, and what accomplishment means: http://ow.ly/kWhs50BAlpg

If your company produces private label products, don't miss out on this chance to meet with international buyers! Food E...
10/01/2020

If your company produces private label products, don't miss out on this chance to meet with international buyers! Food Export - Midwest & Food Export - Northeast Virtual Buyers Mission: Private Label is taking place Nov 16-18! Learn more here: http://ow.ly/ZPWj50BAlEH

It doesn't matter if you're new to exporting or are an experience pro, there's always specific issues and questions that...
09/29/2020

It doesn't matter if you're new to exporting or are an experience pro, there's always specific issues and questions that are unique to your company, products and export markets! Food Export - Midwest & Food Export - Northeast Helpline is here to help! Check it out here: http://ow.ly/CF9L50BAkYh

#DYK Michigan exported over $21 million worth of beer in 2019! Some top export markets are Canada, Belgium, the Netherla...
09/25/2020

#DYK Michigan exported over $21 million worth of beer in 2019! Some top export markets are Canada, Belgium, the Netherlands, and the UK.

Looking for ways to connect with foreign buyers virtually this year? Food Export - Midwest & Food Export - Northeast is ...
09/24/2020

Looking for ways to connect with foreign buyers virtually this year? Food Export - Midwest & Food Export - Northeast is hosting virtual trade missions around the globe! Click here to view their current trade missions: http://ow.ly/NsBd50BuF9y

Are you interested in the US Agricultural Trade Outlook? U.S. Department of Agriculture Foreign Ag Service released thei...
09/23/2020

Are you interested in the US Agricultural Trade Outlook? U.S. Department of Agriculture Foreign Ag Service released their quarterly agricultural forecast report in August. Check it out here: http://ow.ly/f3Cw50BuCAP

Food Export - Midwest & Food Export - Northeast network of in-market representatives have provided the latest updates fo...
09/21/2020

Food Export - Midwest & Food Export - Northeast network of in-market representatives have provided the latest updates for their markets around the world! Click the link to learn more about what's going on in 10+ international markets around the Earth 🌎 http://ow.ly/u7u750BuBSZ

In 2019 Michigan exports totaled $1.82 billion in food and agricultural products? #DYK In 2019 Michigan exports totaled ...
09/18/2020

In 2019 Michigan exports totaled $1.82 billion in food and agricultural products? #DYK In 2019 Michigan exports totaled $1.82 billion in food and agricultural products? #MIAgExportsCount

There are over 3,000 acres of wine and grape vineyards in Michigan. Those acres helped contribute to over $1.2 million i...
09/17/2020

There are over 3,000 acres of wine and grape vineyards in Michigan. Those acres helped contribute to over $1.2 million in wine exports in 2019! Michigan Craft Beverage Council

Consumers in Korea are looking for new tastes, better value, high quality, convenience, safe, and healthy food for their...
09/16/2020

Consumers in Korea are looking for new tastes, better value, high quality, convenience, safe, and healthy food for their daily diet. Join Food Export - Midwest & Food Export - Northeast on a Virtual Trade Mission to Korea Nov 9-13! Click here to learn more and to register: http://ow.ly/JJwH50Bn93Y

Do you need help figuring out what export market to focus on? Join Food Export - Midwest & Food Export - Northeast tomor...
09/15/2020

Do you need help figuring out what export market to focus on? Join Food Export - Midwest & Food Export - Northeast tomorrow, at 2PM to hear what the export outlook looks like in the future. They will cover high growth markets, the global economic outlook, and more! Click here to register: http://ow.ly/ZF8f50Bnm2k

Interested in exporting to the United Kingdom? Food Export - Midwest & Food Export - Northeast has compiled a one stop s...
09/14/2020

Interested in exporting to the United Kingdom? Food Export - Midwest & Food Export - Northeast has compiled a one stop shop to provide you with all the current export information on the market. Click here to learn more: http://ow.ly/9y5X50Bn7T0

Do you want to stay up to date with the latest International Marketing news and receive our newsletter? Sign-up here: ht...
09/11/2020

Do you want to stay up to date with the latest International Marketing news and receive our newsletter? Sign-up here: http://ow.ly/GwAg50BhkUR

The 2020 MI Ag Exporter of the year has been awarded! Congratulations to Kamps Hardwoods of Dutton, MI! Kamps Hardwoods ...
09/10/2020

The 2020 MI Ag Exporter of the year has been awarded! Congratulations to Kamps Hardwoods of Dutton, MI! Kamps Hardwoods has diversified their international market share by exporting around the globe to countries including China, Vietnam, Romania, Germany, Italy, UK, Japan, Russia, Indonesia, S. Korea, Canada, and Mexico to name a few! To read the full press release click here: https://bit.ly/2ZspKe5

Do you have food and non alcoholic products going into the Retail segment in Mexico? Did you know the NOM51 labeling reg...
09/08/2020

Do you have food and non alcoholic products going into the Retail segment in Mexico? Did you know the NOM51 labeling regulation has changed and is going into effect October 2020? Join Food Export - Midwest & Food Export - Northeast tomorrow at 2PM EST to learn about these changes and how it impacts you:
http://ow.ly/iMCl50Bhlrb

09/07/2020

Our office is closed today in observance of Labor Day. We'll be back in the office tomorrow to answer your export questions!

Have you ever asked yourself what the best markets for your product may be or what is a competitive export price? Get yo...
09/04/2020

Have you ever asked yourself what the best markets for your product may be or what is a competitive export price? Get your questions answered with Food Export - Midwest & Food Export - Northeast Helpline. Register at: http://ow.ly/gZzh50Bez37

Today was the last day for Food Export - Midwest & Food Export - Northeast Virtual Trade Mission to Canada! Are you inte...
09/03/2020

Today was the last day for Food Export - Midwest & Food Export - Northeast Virtual Trade Mission to Canada! Are you interested in attending one of the virtual trade missions in the future? Check out the full list of trade missions here: http://ow.ly/zpDp50Bezuq

Have you checked out MIAgExport? Register your company at https://miagexport.com/register and take advantage of our Prod...
09/02/2020

Have you checked out MIAgExport? Register your company at https://miagexport.com/register and take advantage of our Product Directory that can help connect your MI food & ag business to international buyers

That's a wrap of day 2 of Food Export - Midwest & Food Export - Northeast Virtual Trade Mission to Canada! Today we had ...
09/01/2020

That's a wrap of day 2 of Food Export - Midwest & Food Export - Northeast Virtual Trade Mission to Canada! Today we had a seminar on labeling requirements in Canada as well as many one-on-one buyer-supplier meetings!

Do you have questions about a specific market? Check out Food Export - Midwest & Food Export - Northeast Virtual Consult...
08/28/2020

Do you have questions about a specific market? Check out Food Export - Midwest & Food Export - Northeast Virtual Consultations, you get to ask one of their In-Market Representatives your questions to help develop your export plans! http://ow.ly/pPkH50B5vxn

#NationalAgMonth may be wrapping up soon, but we celebrate ag companies every day! Michigan ag companies like Grand Trav...
08/27/2020

#NationalAgMonth may be wrapping up soon, but we celebrate ag companies every day! Michigan ag companies like Grand Traverse Distillery utilize our programs to meet buyers both domestically and abroad! Read more here: http://ow.ly/gA9350B5vsl

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525 W Allegan St
Lansing, MI
48909

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From Michigan to the World

MDARD's International Marketing Program assists Michigan food and agricultural businesses in expanding their marketing efforts both domestically and internationally. In conjunction with various partners and services providers, the International Marketing Program offers Michigan businesses a variety of programs and services, including one-on-one consultations, export education, export assistance, and market entry activities and programs.

Our team wants to help grow your business! Contact us at [email protected] or visit www.michigan.gov/agexport to learn more.