03/13/2025
"Working with David [my SCORE mentor] has shown me I have the ability to rewrite my whole life, not just a business plan, but my whole future...I'm living the dreams I used to pray about, back in the day when I was on the street."
Homeless, substance dependent and eventually incarcerated -- John Peyton Schmidt used entrepreneurship to turn his life around.
During his incarceration, Schmidt embarked on an academic journey and through that process came up with the idea of launching his own business. Schmidt was introduced to community resources that could help by Arkansas Rehab Services. Communities Unlimited and SCORE mentor David Brunton partnered to devise a plan for Schmidt to obtain a Small Business Administration loan from CU’s Lending Team to develop his business, Wholly Schmidt.
Today, Wholly Schmidt is a mobile food concession stand focused on providing people with high-quality meals and a safe and sober atmosphere at large events. The meals are organic and locally sourced reflecting Schmidt’s passion for fresh produce and meats. Not only does he grow vegetables himself, but he is also able to share seeds with local farmers to help cultivate his community's local produce -- a long-held aspiration of his.
"My story is one of addiction and recovery, rekindling dreams I had set to the side. Today I stand a proud father and business owner. I was only able to get to this point through dedication, hard work, taking suggestions and doing what I could to change my life. In taking those steps, I found SCORE."