05/27/2026
📣🏔️Calling all Missoulians—share your opinions on tourism impacts!
Destination Missoula (Visit Missoula!), Missoula's destination marketing organization, is conducting their annual survey gauging how residents feel about tourism in our community—its benefits, impacts, challenges and opportunities. Released in an annual report by UM's Institute for Tourism and Recreation Research (ITRR), this data offers valuable insight into the perspectives of everyday Missoulians and helps inform local planning decisions that aim to balance area tourism and recreation with quality of life for residents and ecosystems. (Past reports are available on ITRR's website—link in comments.)
Thank you in advance for adding your voice to this important community temp check! 🙌
Click here to take the survey: https://www.surveymonkey.com/r/MissoulaResidentSurvey26