06/07/2026
It's National Chocolate Ice-Cream Day
We are highlighting the Farr Better Ice Cream company and its roots and local Farr family. Originally the Asael Farr & Sons Company started back in 1890 at first as an ice company. It was started to meet the demands for ice from various railroad companies that were shipping fresh produce. It was ran by father & son duo Lorin and Asael. They hand sawed the ice and would bring it into the city via horse drawn sleighs.
On March 25, 1920 the Farr family officially incorporated the business as a Utah corporation and constructed the first commercial ice plant in a five-state area. The introduction of Farr Better Ice “manufactured in a modern sanitary ice plant”, signaled the end of traditional ice harvesting in Utah.
By 1927 the modern refrigerator had taken the need for ice in the house away and had even modernized the ability to make ice at home.
By 1929 the Farr company had converted their ice business into ice cream. They were producing twenty gallons of ice cream per hour. The U.S. commercial ice cream manufacturing industry was only in its infancy. Newly developed modern equipment enabled large volume production, but required a substantial source of ice. Recognizing their strategic advantage as operators of Utah’s largest ice inventory, the Farr’s made easy transition into commercial ice cream production. Originally, ice cream was sold exclusively in the company’s ice cream shop attached to the plant. Vanilla, chocolate and strawberry were the original flavors and a hefty single scoop cost a nickel. Within 20-30 years, they developed over 600 different ice cream flavors, some of which are still used today. Currently, they are producing over 20,000 gallons a day.
Over the years Farr Ice Cream as become a household name being one of the first companies to make ice cream containers that could be bought in the store. It was Dan’s Market in Salt Lake City that was the first to ask for tubs of ice cream to sell. In the 1970s Farr was the first to make ice cream in a 5-gallon plastic bucket.
The Farr Better Ice Cream shop is the longest continuously operating ice cream shop in Utah.