05/08/2026
This week, we proudly celebrated National Travel & Tourism Week and the incredible impact tourism has on Pierre and Central South Dakota. 🌎✨
Tourism supports local businesses, creates jobs, generates tax revenue, and helps showcase everything that makes our community special. The newly released 2025 tourism data highlights just how important the industry is to our local economy — supporting local jobs, businesses, and experiences that benefit both visitors and residents alike.
From hotel staff and restaurant teams to retailers, attraction partners, event organizers, outfitters, and every friendly face visitors meet along the way — THANK YOU for helping make Pierre a welcoming destination. Your hard work plays a huge role in strengthening our community and local economy every single day.
And to everyone who has visited Pierre, plans to visit, or continues to support local tourism — thank you for choosing our community. We’re grateful to share our capital city, the Missouri River, Lake Oahe, and all the experiences that make Pierre unforgettable.
Here’s to the people and places that keep tourism thriving in Pierre! ❤
Data provided by Travel South Dakota
Pierre Area Chamber of Commerce
South Dakota Missouri River Tourism