09/23/2026
Kat Eller Murray | Youth Philanthropy Pioneer
In the summer of 1993, eleven-year-old Kat Eller and her siblings set up a lemonade stand in their front yard to donate to Tulsa Day Center which was housed in a small, cramped warehouse at the time. She raised $26.27 at that first lemonade stand, but she knew she could do more.
The following year, Kat launched Lemon-Aid, a city-wide event where kids across Tulsa set up lemonade stands every Labor Day weekend to raise money for the homeless. What started as one girl's response to something she couldn't unsee grew into one of Tulsa's most beloved philanthropic traditions. Over seven years, with the help of more than 10,000 youth volunteers, Lemon-Aid raised over $350,000 for the Tulsa Day Center.
Kat went on to graduate from Emory University, and founded her own public relations firm, ROAM Communications. In 2019, on the 25th anniversary of Lemon-Aid, Kat returned and launched a Lemon-Aid cookbook at Mother Road Market, and revived the event at Guthrie Green. The Tulsa Day Center honored her ongoing legacy by presenting her with The Youth Philanthropy Award at Day Centerโs Heart of Henry event in 2016.
More than three decades later, the lemonade stands are still pouring, and Katโs kindness and generosity lives on through new generations ready and willing to raise funds for Tulsaโs non-profits.