05/18/2026
FOR IMMEDIATE RELEASE: 5/18/2026
CONTACT: Lieutenant Michael Van Offeren
The Marathon County Highway Safety Taskforce and
Click It or Ticket Safety Campaign Reminds Drivers and Passengers to Buckle Up May 18 – June 1, and Every Day
Marathon County, WI — Agencies of the Marathon County Highway Safety Taskforce are joining the U.S. Department of Transportation’s National Highway Traffic Safety Administration in urging drivers to buckle up ahead of the Click It or Ticket seat belt safety campaign. The national high-visibility seat belt enforcement effort, which coincides with the Memorial Day holiday, runs May 18-31, 2026.
The Marathon County Highway Safety Taskforce includes the Marathon County Sheriff’s Office, Wausau Police Department, Mountain Bay Metropolitan Police Department, Marshfield Police Department, Marathon City Police Department, and Stratford Police Department.
“Seat belt use should be an automatic habit for drivers and passengers alike,” said Lieutenant Michael Van Offeren. “During the Click It or Ticket campaign, we’ll be working with our fellow law enforcement officers across local and state lines to ensure the message gets out to drivers and passengers. Not buckling up could mean a ticket, or worse, risking a life.”
In 2024, there were 9,758 unbuckled passenger vehicle occupants killed in traffic crashes. The national seat belt use rate in 2024 was 91.2%, which is good — but it can be better. The other 8.8% still need to be reminded that seat belts save lives. During the last five years in Marathon County, there have been 60 fatal and/or serious injury crashes where occupancy protection (seatbelts/child safety restraints) is listed as a factor, resulting in 16 fatalities and 109 injuries. Data obtained from Community Maps – Traffic Safety for Wisconsin, between May 1, 2021, and May 1, 2026. The Marathon County Highway Safety Taskforce will be joining agencies across the nation in taking a no-excuses approach to seat belt law enforcement, writing citations day and night.
One of the focuses of the Click It or Ticket seat belt campaign is nighttime enforcement. NHTSA data shows a higher number of unrestrained occupant fatalities happen at night (56% between the hours of 6 p.m. and 5:59 a.m.). Of the males killed in crashes in 2023, more than half (53%) were unrestrained. For females killed in crashes, 41% were not buckled up.
“During this campaign, officers and deputies of the Marathon County Highway Safety Taskforce will be initiating High Visibility Enforcement Patrols focusing on both seat belt and OWI enforcement. These patrols will occur on May 20, May 28, and May 29. Outside of these specified patrols, officers and deputies working standard shifts will also be keeping a more watchful eye for seat belt violations.” Says Lieutenant Van Offeren.
Buckle Up the Right Way
• Place the shoulder belt across the middle of the chest and away from the neck.
• Lay the lap belt across the hips and not the stomach.
• NEVER place the seat belt behind the back or under arms.
“We are asking friends and family to remind each other to buckle up in the front and back seats and to consider changing their habits if they don’t,” said Lieutenant Van Offeren. “Seat belts save lives, and everyone — front seat and back, child and adult — needs to remember to buckle up.”
For more information on the Click It or Ticket seat belt high-visibility enforcement campaign, please visit NHTSA.gov/ClickIt.
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