ITA - Italian Trade Agency - Warsaw Office

20/04/2026

⏳ Last November, we had the pleasure of meeting students at ZSG Poznańska in Warsaw for a first masterclass dedicated to the quality of Italian products, the value of training, and creativity in the kitchen.

👉 Today, we are proud to return to the same school to launch something even bigger: “Masterclass Italia – Il Gusto della Qualità”, a nationwide programme promoted by ITA - Italian Trade Agency - Warszawa, together with the Ambasciata d'Italia a Varsavia / Ambasada Włoch w Warszawie and the Federazione Italiana Cuochi – Delegation Poland.

🚀 What started as a meaningful first step has now grown into a broader educational initiative that will involve 10 training institutions across Poland and deliver 38 courses for students from culinary and hospitality schools.

👩‍🍳 A hands-on project designed to introduce future chefs and hospitality professionals to the authentic values of Italian cuisine: quality, sustainability, regional heritage, and the proper use of certified DOP and IGP products.
https://www.ice.it/en/sites/default/files/banner_files/ITALIA_-_IL_GUSTO_DELLA_QUALITA__2025.pdf

🙏 Our sincere thanks once again to the school for its warm welcome and cooperation, in particular to Jacek Nowotniak, Aneta Rosochacka, and Lidia Łojek.

🤝 We are also grateful to our professional partners — Cristina Catese and Fabio Pantano of the Federazione Italiana Cuochi – Delegation Poland — for their valuable contribution to an initiative that connects education, culture, and agrifood excellence.

💬 It is especially encouraging to see how a first meeting with students can evolve into a structured national path, helping bring the culture of authentic Italian cuisine to new generations across Poland!

OpportunItaly ITA - Italian Trade Agency - Warsaw Office Ministero degli Affari Esteri e della Cooperazione Internazionale Roberto Cafiero

14/04/2026

🇮🇹 A strong Italian presence is once again on show at Bellavita Expo Warsaw 2026, within WorldFood Poland!

📈 More than 40 Italian companies are taking part in the Italian collective pavilion organised by Bellavita, confirming the growing appeal of authentic Made in Italy products on the Polish market. In this context, ITA - Italian Trade Agency - Warsaw Office as Institutional partner, is proud to carry out targeted support actions to strengthen the visibility of Italian companies and foster new business opportunities:

🤝 a dedicated Business Lounge to facilitate meetings between Italian producers and local operators, importers and trade professionals and support to the Bellavita Food Academy, featuring four daily cooking shows 🍝 curated by Włoska Akademia Kulinarna and Emiliano Castagna — an important initiative that promotes Italian products through tasting, storytelling and culinary culture.

🎖️ We were truly honoured by the visit of H.E. Ambassador Luca Franchetti Pardo to the fair, a strong and visible sign of the institutional backing that accompanies the growth of Italian agrifood excellence in Poland.

📈 The market data confirm this positive momentum: in 2025, Italian agrifood exports to Poland exceeded €2 billion, up 19% year on year. Leading categories included cocoa and related preparations, bakery products and pasta, coffee, and wine.

🌍 Bellavita Expo Warsaw remains an important platform to showcase the quality, authenticity and premium value of Italian food products in a market increasingly attentive to tradition, sustainability and excellence.

OpportunItaly Ministero degli Affari Esteri e della Cooperazione Internazionale TuttoFood Milano CIBUS International Food Exhibition Ambasciata d'Italia a Varsavia / Ambasada Włoch w Warszawie

04/04/2026

🌿 Wishing you a peaceful and joyful Easter from all of us at ICE – Italian Trade Agency, Warsaw Office.

May this season of renewal bring fresh energy, new opportunities, and continued success to you, your families, and your business projects.

Happy Easter!
Wesołych Świąt!
Buona Pasqua!

🌸🐣🌼

03/04/2026

The Ambasciata d'Italia a Varsavia / Ambasada Włoch w Warszawie together with ITA - Italian Trade Agency - Warsaw Office hosted the official launch of MARCA Poland 2026, reaffirming Poland’s growing role as a Central European hub for Private Label and a strategic gateway to the wider CEE and Baltic markets.

The event, moderated by German Carboni, Head of the Commercial office of the Embassy, highlighted how the internationalisation of the Italian trade fair system is creating new platforms for cooperation, bringing together Italian expertise and the dynamic evolution of the Polish retail sector.

🎤 Voices of Leaders:
Key insights were shared by leading institutional and industry representatives:
• H.E. Luca Franchetti Pardo Ambassador of Italy to Poland – on the strength of bilateral economic cooperation.
• Roberto Cafiero Director ITA - Italian Trade Agency - Warszawa) & Rossano Bozzi (BolognaFiere Group) – on the international fair model and its role in connecting businesses across markets.
• Filip Bittner (Grupa MTP) – on Poznań as a leading trade fair hub in the region.
• Alex Chiesa (Circana) – on the evolution of Private Label towards quality, innovation and added value.

📊 Key Takeaways:
• A growing market: With Private Label already accounting for around 24% of FMCG spending in Poland, the sector is evolving rapidly towards higher quality and innovation, increasingly aligned with mature European markets such as Italy.
• International platform: MARCA Poland is positioning itself as a key meeting point where manufacturers, retailers and decision-makers can exchange insights and build concrete partnerships.
• Institutional support: The collaboration between ITA - Italian Trade Agency - Warszawa, BolognaFiere Group and Grupa MTP strengthens the international dimension of the event and supports the expansion of Italian companies in the region.
• Business-driven approach: The Hosted Buyers Program will bring selected international buyers to Poznań, enhancing targeted B2B meetings and creating real business opportunities for exhibitors.

📅 Save the date:
MARCA Poland 2026 – Poznań, April 21–22

🙏 Thanks to all partners and participants for contributing to the development of a more innovative, connected and international retail ecosystem.

🚀 Register now: 🔗 www.marcapoland.com

OpportunItaly

03/04/2026

The agri-food sector continues to stand out as one of the most dynamic engines of Italy–Poland economic relations. According to our latest analyses, Italian agri-food exports to Poland recorded double-digit growth, reaching around €1.5 billion (+19% year-on-year), confirming the strong and growing demand for quality, authenticity, and Made in Italy products. 📈🇮🇹

In this vibrant context, WorldFood Poland once again proves the strategic value of international trade fairs. 🌍

ITA - Italian Trade Agency - Warsaw Office is proud also this year to support the Italian presence at Bellavita through activities within the Bellavita Food Academy, including tastings, masterclasses, and cooking shows that bring Italian products to life for visitors. 🍝🍷👨‍🍳

📍 Visit the Italian Pavilion in Hall 1 and experience the best of Italian agri-food excellence! 🇮🇹✨

OpportunItaly

07/03/2026

Grazie a Gazzetta Italia per l’invito a partecipare alla IX edizione del Premio Gazzetta Italia, un’iniziativa che valorizza personalità e realtà impegnate nel rafforzamento delle relazioni tra Italia e Polonia, e complimenti a tutti i premiati! 🇮🇹🇵🇱

23/02/2026

🇮🇹🍷 From Warsaw to Verona 🎥✨!

19/02/2026

🇮🇹🍷✨ We are proud of the extraordinary results of the Vinitaly 2026 Preview, held on February 17th at the Italian Embassy in Warsaw!

🤝🌍 Organized by Ambasciata d'Italia a Varsavia / Ambasada Włoch w Warszawie and ITA - Italian Trade Agency - Warsaw Office in collaboration with Vinitaly and the Arena di Verona, the event solidified the strategic partnership between our two countries. 🇮🇹🇵🇱✨

🎓🍇📚 The day was a true masterclass in the Italian "Lifestyle," where economy and culture are two sides of the same coin. Ambassador Luca Franchetti Pardo opened the initiative by describing Vinitaly as much more than a trade fair; it is a vital meeting point where tradition meets innovation to transform agricultural excellence into shared cultural value. 🏛️🚀

👔📊 Director at ICE Warsaw, Roberto Cafiero, reinforced this vision, highlighting ICE's mission since 1999 to support Vinitaly’s internationalization and provide global buyers with the tools to build lasting partnerships. 🤝🌐

🏟️🌐🍷 Representing the heart of the Veronese exhibition, Chiara Racasi and Marco Battocchia (Veronafiere ) defined Vinitaly as a "global strategic platform" hosting over 4,000 exhibitors and 1,200 top buyers. He emphasized the fair’s role in connecting stories with markets through the Hosted Buyers Program. 🔗🍷📈

🎤🍾🏆 The afternoon delved into the soul of the product with an insightful masterclass titled "The Wines of the Future," led by Wojciech Bońkowski, Poland’s first Master of Wine. 🇵🇱✨ His expertise in translating the nuances of Italian terroir for the Polish audience remains invaluable. 🌱🇮🇹

🎶🍷🏛️ To complete the narrative, the Fondazione Arena di Verona graced us with a moving operatic recital, reminding us all that the synergy between Wine, Opera, and Territory is the secret formula of the Italian hashtag . ✨

📍🤝🍷 We invite you all to join Vinitaly 2026 to continue building this journey together! 🇮🇹✨

OpportunItaly Ministero degli Affari Esteri e della Cooperazione Internazionale

12/02/2026

04/02/2026

16/12/2025

IT
📢 ICE – Agenzia | Ufficio di Varsavia è alla ricerca di un Analista di Mercato
📍 Varsavia | Contratto a tempo determinato | Progetto Attrazione Investimenti Esteri verso l’Italia

ICE – Agenzia per la promozione all’estero e l’internazionalizzazione delle imprese italiane seleziona un/una Analista di Mercato (qualifica Marketing) da inserire presso l’Ufficio ICE di Varsavia, nell’ambito del Progetto Attrazione degli Investimenti Esteri verso l’Italia.

La figura selezionata lavorerà a stretto contatto con investitori polacchi e internazionali, svolgendo attività di market intelligence, scouting, networking e supporto agli investimenti, contribuendo alla promozione dell’Italia come destinazione strategica per gli IDE.

📨 **Candidature entro il 23 gennaio 2026 **

👉 Il bando completo con tutti i dettagli è disponibile sul sito di ICE Agenzia – Ufficio di Varsavia a questo link:
https://www.ice.it/it/mercati/polonia/annunci-ricerca-personale-locale

PL
📢 ICE – Agencja | Biuro w Warszawie poszukuje Analityka Rynku
📍 Warszawa | Umowa na czas określony | Projekt Pozyskiwania Inwestycji
Zagranicznych do Włoch

ICE – Agencja Promocji i Internacjonalizacji Przedsiębiorstw Włoskich poszukuje Analityka Rynku (dział Marketingu) do pracy w Biurze ICE w Warszawie, w ramach Projektu Pozyskiwania Inwestycji Zagranicznych do Włoch.

Osoba zatrudniona będzie ściśle współpracować z inwestorami polskimi i międzynarodowymi, realizując działania z zakresu analizy rynku (market intelligence), scouting’u, networkingu oraz wsparcia procesów inwestycyjnych, przyczyniając się do promocji Włoch jako strategicznej destynacji dla bezpośrednich inwestycji zagranicznych (BIZ).

📨 Zgłoszenia do 23 stycznia 2026 r.

👉 Pełna treść ogłoszenia wraz ze wszystkimi szczegółami dostępna jest na stronie ICE – Agencji, Biura w Warszawie pod poniższym linkiem:
https://www.ice.it/en/markets/poland/job-offers