09/03/2026
Our bodies are naturally wired for kindness. Research shows that humans are instinctively responsive to those in need. In fact, studies by Rilling and Berns (details below) reveal that helping others activate the same brain pleasure centers as the experience of joy.
Kindness not only influences our brain but also benefits our body, reducing heart rate and releasing the feel-good hormone oxytocin. This "compassionate instinct" has been vital to our survival and success as a species, significantly shaping the development of human societies.
This content is inspired by the Canadian Mental Health Association, Alberta Division's "Call to be Kind" campaign. Study referenced: Rilling, James K. et al. A Neural Basis for Social Cooperation. Neuron, Volume 35, Issue 2, 395 - 405.