05/31/2026
Every year on May 31st, individuals, communities, and organizations all over the world come together with one common goal in mind- to abstain from using to***co products. We hope that you will join us this year in observing this 'holiday'.
According to the World Health Organization, "At least 40 million children aged 13–15 globally report current use of at least one to***co product. Of these, 20 million smoke ci******es and 10 million use smokeless (oral/nasal) to***co. Also, at least 15 million adolescents aged 13–15 years are already using e-ci******es, and in countries with data, children are on average nine times more likely than adults to v**e."
The goal of this year's campaign is centered around preventing youth to***co usage. They aim to raise awareness on the new and always evolving strategies of big to***co and how they reel in youth in order to hook them for life, fight for stronger policies in regards to flavor bans and advertising, and push for more prevention and education to equip young people with the knowledge to make informed choices.
Help is always available to make today the first day of your quit journey. Maine QuitLink is available for adults, and My Life, My Quit is available for teens, all free of cost.
To read more about the World Health Organization's 2026 No To***co Day campaign, click here: https://www.who.int/news/item/17-10-2025-world-no-to***co-day-2026--unmasking-the-appeal---countering-nicotine-and-to***co-addiction